Boston, MA – June 11, 2008 – VCT Corporation (VCT), the leading provider of relationship marketing and sales solutions to the private club, golf and amenity community industries, announced today that The Farms Golf Club has implemented MemberReach to improve relationships with club members and manage new membership sales activity.
Bruce Bennetts, General Manager/Chief Operating Officer at The Farms, stated, “The unique design of MemberReach and VCT’s emphasis on the club industry made it a perfect fit for us. With MemberReach, our resales are more manageable than ever.
“At the Farms, golf is the reason we exist; and our mission is simple: to provide members with an experience beyond expectation. If we do that consistently, our membership will thrive, even in a challenging economy.”
The Farms Golf Club, located in prestigious Rancho Sante Fe, California, just north of San Diego, is a club dedicated exclusively to golf, with limited membership offered by invitation only: “The Farms is a special place and a true golf club,” said Dan Sharry, VCT’s Vice President. “We’re proud to include them in our client list.”
VCT is the pioneer of on-demand membership marketing and sales management solutions for the golf and club industries. In combination with a unique set of relationship marketing and e-publishing services, VCT has helped hundreds of clubs and other industry organizations rapidly achieve top-line performance and bottom-line results.
About VCT
VCT is the leading provider of relationship marketing solutions to the golf, private club and amenity community industries, helping clients nationally and internationally rapidly implement solutions to drive increased member and customer loyalty. Whether for golf management companies, amenity community developers, or private clubs, VCT’s e-publishing services and Reach™ solutions are designed to help their clients succeed. With products and managed services that address critical areas of membership, corporate communications, sales and marketing, VCT helps clients increase revenues, profitability and growth. For more information, visit VCT on the Web at www.vctcorp.com
Contact:
Dan Sharry
VCT Corporation
877.258.2676 ext 214
dsharry@vctcorp.com
