TaylorMade Offers Hats That Feature Colors and Logo of all 32 NFL Teams
CARLSBAD, Calif. (June 11, 2008) -Golfers will now be able to purchase authentic TaylorMade golf hats featuring the logo of their favorite NFL teams at on-course and off-course retail locations, in addition to select sporting goods retailers.
TaylorMade-adidas Golf Company, a subsidiary of the adidas Group, has created this new line of hats, which features the primary colors and logos of all 32 NFL teams. Each hat will feature an NFL team’s logo blazoned on the left panel of a TaylorMade semi-structured adjustable cap made of 100% cotton brushed twill. The team’s name will also be stitched onto the left bill of the hat. The TaylorMade logo will appear in 3D embroidery on the front panel of the hat.
The new product line was made possible through a sub-licensing agreement with another adidas Group subsidiary, Reebok, who is the authentic outfitter of the National Football League.
TaylorMade NFL Hats
The hats will be available at retail at a manufacturer’s suggested retail price of $24.99.
For images of the hat with a specific team’s logo, please contact the TaylorMade PR department.
About Taylor Made Golf Company, Inc. and TaylorMade-adidas Golf Company
Taylor Made Golf Company has led the golf industry’s technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world. In 1998, TaylorMade became a wholly owned subsidiary of adidas AG. adidas Golf footwear and apparel is the choice of hundreds of professional golfers around the world. Learn more about TaylorMade-adidas Golf and its brands at (800) 888-CLUB or www.tmag.com,www.taylormadegolf.com, www.adidasgolf.com.
About Reebok International Ltd.
Reebok International Ltd., headquartered in Canton, Massachusetts, is a leading worldwide designer, marketer and distributor of sports, fitness and casual footwear, apparel and equipment. A subsidiary of the adidas Group, the company operates under the multiple divisions of the Reebok brand, Reebok-CCM Hockey and the Sports Licensed Division. For more information, visit Reebok at www.reebok.com.
About the adidas Group
The adidas Group is one of the global leaders within the sporting goods industry, offering a broad range of products around three core segments such as adidas, Reebok and TaylorMade-adidas Golf. Headquartered in Herzogenaurach, Germany, the Group has more than 33,000 employees and sales of ?10.3 billion.
Contact:
TaylorMade-adidas Golf
Public Relations Department
Scott Leightman
Tel: 760.476.5748
email: scott.leightman@tmag.com
John Steinbach
Tel: 760.918.6330
email: john.steinbach@tmag.com
