SALT LAKE CITY, UTAH (June 12, 2008) – FiZ, the “scientific spit shine” that has quickly gained acclaim as the preeminent club, ball and grip cleaner in the golf industry, has made a major move in the retail segment by signing with Edwin Watts Golf to have the revolutionary product carried in Edwin Watts Golf stores in six states.
Edwin Watts Golf will feature FiZ in its Florida stores in Naples, Orlando (2 locations), Jacksonville Beach, Jacksonville (2 locations), Sarasota, Fort Walton Beach, Ft. Lauderdale (2 locations), Brandon, Kissimmee, Tampa, North Miami Beach, Orange Park and Palm Beach Gardens. Edwin Watts Golf will also sell FiZ at its stores in Marietta, Ga. and Memphis, TN. Texas golfers will remember to buy FiZ at the Watts locations in San Antonio and Round Rock. In North Carolina, FiZ will shine brightly in Concord and Charlotte (2 locations). FiZ will also be available in Edwin Watts stores in Massachusetts in five cities: Hanover, Attleboro, Hyannis, Mashpee and Weymouth.
FiZ will also be available on the Edwin Watts website soon
But why has a major retailer like Edwin Watts Golf made such a big commitment to such a small (5 inches tall, 1 inch in diameter) product? BECAUSE IT WORKS! And, as has been proven many times, big things come in small packages.
“FiZ is the best cleaner in the golf business,” says Steve Tillis of the Edwin Watts Golf store in Jacksonville Beach, FL. “It is a super simple design that keeps your gear clean, period. With today’s economy, an innovative, exciting, high volume item at $9.99 does great at the register.”
That greatness isn’t just at the register, of course. It’s primarily on the golf course and in the hands of the user. That’s why FiZ is on track to do more than $1 million in sales for 2008, its inaugural year. Since its debut this past January at the PGA Merchandise Show in Orlando, FiZ has already moved onto the shelves of such leading retailers as Golfsmith, Haggin Oaks, Golf Etc. and others, in addition to Edwin Watts Golf. Green grass accounts are flocking to the product daily. International distributors are as wide ranging as the word “International” implies, including those in the U.S., Canada, Iceland, Denmark, Sweden, Norway, Finland, South Korea, Asia and Indonesia. Future expansion plans are expected to be announced in the near future.
“We are exceptionally pleased that a prestigious retailer such as Edwin Watts Golf has realized the value, both in performance and price, of FiZ,” says Aaron Heap, Founder and President of FizGOLF, the parent company of FiZ. “This is another important step in our rapidly expanding business. We look forward to a long and prosperous association with Watts Golf, both with our current product and those products in development that we expect to introduce later this summer.”
All FiZGOLF products are being marketed under the banner “Clean Up Your Game”, which is exactly what Fiz does in delivering maximum results for a golfer’s shots. FiZ, which combines a Co2 cartridge ball, grip and club cleaner with a revolutionary design, is scientifically formulated to dissolve dirt and eliminate grass stains.
FiZ, which gets its name from the “fizzing” sound made when its sprayed on surfaces, employs a solution of 98% water and 2% lifting agent that is more efficient in its purpose than any wet golf towel or well-known orally expelled body fluid could ever hope to be. Multiple small polypropylene bristles at the bottom of the cylinder get between clubface grooves and ball dimples to create precision contact and ball flight.
FiZ is self-contained with its own bag clip and cleaning bristles. It lasts for more than 350 sprays or over 100 holes of golf.
FiZ is made from 100% recyclable aluminum and plastic and can easily be hung from golf bags for convenient access and use. FiZ is designed to incorporate logos on each side of the cap, making it an ideal gift bag item or tee prize.
“FiZ will give you a clean ball and a clean club face that will add the distance and accuracy to your game that dirty golf equipment subtracts,” says Heap, who invented the patented and revolutionary Seven2 kayak paddle nearly a decade ago. “Grime in the grooves of a club and grass stains and dirt on golf balls can add strokes that no golfer wants to see at the end of a round.
“Golf is a hard enough game, but using FiZ makes it easier,” adds Heap. “Everyone wants pristine conditions on the courses they play and the same mindset should apply to their golf equipment. FiZ makes equipment pristine.”
FizGolf is headquartered in Salt Lake City, UT. To become a FIZGOLF dealer or to place an order call 801.355.5300 or email the company at firstname.lastname@example.org. You can also go to its web site at www.fizgolf.com. For media contact Mary Deatrick at 407 332-5212.
Mary Deatrick, DPR
(407) 332-5212, email@example.com