Free weekend-long lifestyle event brings nationwide six-event tour series to a close
Orlando, Fla., (June 23, 2008) – Golfweek, the publication preferred by serious golfers, finished its popular 2008 Golfest series on a high note with the success of Golfweek’s Golfest Connecticut, held June 14-15 at TPC River Highlands. The free event, which was held in conjunction with the PGA Tour’s 2008 Travelers Championship, attracted more than 2,500 attendees and was the final stop in the series’ six-event tour around the country.
“Our 2008 series has been an overwhelming success, attracting nearly 20,000 attendees,” said Armand Cimaroli, Golfweek’s director of events. “It’s been a great venue for growing the game, and we look forward to announcing the 2009 schedule this fall.”
In addition to kicking off the grand opening of the driving range at TPC River Highlands and the weeklong activities for the Travelers Championship, Golfweek’s Golfest Connecticut marked the close of the 2008 Golfweek’s Golfest schedule, which attracted 18,000 attendees overall with a line up that also included stops in such major markets as Orlando, Fla.; The Villages, Fla.; Beaumont, Texas; Savannah, Ga.; and Chicago, Ill.
“Golfest is so much more than a demo day. The event offers a festival atmosphere that both entertains and educates participants to create a truly unique golf experience,” said Terry Olson, vice president and publisher of Golfweek. “More importantly, the Golfest series introduces the game to non-golfers while providing an outlet for golf’s best customers to purchase the latest in golf technology.”
Launched in 2003, Golfweek’s Golfest has grown to become the largest outdoor consumer golf festival in the United States. The multi-city golf lifestyle event series not only offers attendees the opportunity to test and purchase the latest golf equipment, but also provides ample activities to keep golfers of all ages entertained. Festival highlights include trick shot shows, hourly prize drawings, exciting Fun Zone games and contests, celebrity appearances and retail tents with onsite sales assistance.
About Golfweek
Founded in 1975, Golfweek is the publication preferred by serious golfers. Reaching more than 1.3 million readers each week, the magazine delivers the most complete news and information about the game, the people and the lifestyle to golf’s most important audience. Golfweek is part of Turnstile Publishing Company, one of the nation’s leading publishing companies specializing in high-end publications for active and affluent audiences. Turnstile Publishing Company is the parent corporation of such publications as Art Calendar, TurfNet Monthly, The Oviedo/Winter Springs Voice and The Winter Park/Maitland Observer, as well as the Web sites ArtCalendar.com, ArtScuttlebutt.com, TurfNet.com, SeminoleVoice.com, WPMObserver.com, GolfweekHomes.com and Golfweek.com, which features golf’s first online television network, GolfweekTV. Founded in 1990, Turnstile Publishing Company is headquartered in Orlando, Fla., and is also affiliated with Skyhorse Publishing.
Contact:
Elizabeth Hawkins, Marketing Manager
407.563.7006
EHawkins@Golfweek.com
