TaylorMade Tour Staff Participating in the Open Championship at Royal Birkdale to Use Staff Bags with TaylorMade Open Commemorative Logo
CARLSBAD, Calif. (July 14, 2008) – TaylorMade Golf Company is again providing its Tour Staff professionals participating in this year’s Major Championships with specially logoed hats and staff bags, including the upcoming Open Championship. Both hats and bags feature a logo specially designed by TaylorMade® that pays homage to the particular tournament and the particular venue at which it is being played. Replica versions of the hats and staff bags, as well as a stand bag that also features the TaylorMade Open Commemorative logo, are available for sale at select retail locations. The manufacturer’s suggested retail prices are: hat–$24.99, staff bag–$499, stand bag–$189.
Two specially logoed bags have been created for each TaylorMade Tour Staff player playing in the Open Championship. After the event, each player keeps the bag and autographs the other. All autographed bags are sold to a private collector, and the proceeds are donated to the First Tee, an initiative of the World Golf Foundation that creates new facilities and access to golf with a special emphasis on kids who otherwise may not have an opportunity to experience the game.
Open Commemorative Hat
About Taylor Made Golf Company, Inc. dba TaylorMade-adidas Golf Company
Taylor Made Golf Company has led the golf industry’s technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world. In 1998, TaylorMade became a wholly owned subsidiary of the adidas Group. adidas Golf footwear and apparel is the choice of hundreds of professional golfers around the world. Learn more about TaylorMade-adidas Golf and its brands at (800) 888-CLUB orwww.tmag.com, www.taylormadegolf.com, www.adidasgolf.com.
About the adidas Group
The adidas Group is one of the global leaders within the sporting goods industry, offering a broad range of products around three core segments such as adidas, Reebok and TaylorMade-adidas Golf. Headquartered in Herzogenaurach, Germany, the Group has more than 33,000 employees and sales of ?10.3 billion.
Contact:
TaylorMade-adidas Golf
Public Relations Department
Scott Leightman
Tel: 760.476.5748
email: scott.leightman@tmag.com
John Steinbach
Tel: 760.918.6330
email: john.steinbach@tmag.com
