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Softspikes® Sweeps Weekend Tour Play

August 5, 2008

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Softspikes’ Cleats, Including Pulsar and Black Widow Models, Capture Wins On PGA TOUR, Champions Tour & LPGA Tour


Brentwood, Tennessee, August 4, 2008 … Softspikes® cleats, made by PrideSports – the #1 cleat brand on TOUR, enjoyed a weekend sweep in professional golf, capturing wins at the PGA TOUR’s WGC Bridgestone Invitational, the PGA TOUR’s Legends-Reno Tahoe Open, The Champions Tour’s U.S. Senior Open and the LPGA Tour’s British Open. The winner of the Nationwide Tour’s Cox Classic also donned PrideSports cleats, marking a complete weekend sweep for PrideSports and Softspikes in professional golf.
At The Legends-Reno Tahoe Open, over 80% of the overall plastic cleat and metal spike field utilized PrideSports’ stable of products, including the winner and 28 of the top 33 finishers. In addition to its dominance on the PGA TOUR, a remarkable 22 of the top 29 finishers at The Champions Tour’s U.S. Senior Open Championship, and 28 of the 29 top finishers at The Nationwide Tour’s Cox Classic, wore PrideSports products. Further, the winner of the LPGA’s British Open wore Pulsar™ cleats, the #1 Cleat on Tour, and 25 of the top 34 finishers utilized PrideSports stable of products.
“Our brand was on the shoes of each winner on every professional golf tour, which is an amazing feat,” said Joe Zeller, President, PrideSports. “Not only did Softspikes win both weekend PGA TOUR events, but we captured both an LPGA and Champions Tour Major, while also dominating each tour’s leaderboards and plastic cleat field.”
In addition to the Company’s plastic cleat domination, PrideSports patented Fast-Twist™ Insert System was featured in more than 80% of the shoes worn by players during the PGA TOUR’s Legends-Reno Tahoe Open. The #1 insert system on the PGA TOUR, Fast-Twist is the overwhelming choice by golf footwear manufacturers, as 8 out of the top 10 leading companies utilize the revolutionary golf cleat insert system as original equipment, including market leader FootJoy, as well as adidas, Bite, Bridgestone, Callaway, Etonic and Oakley.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Glenn Mastro (gmastro@mastrocomm.com)
Mastro Communications, Inc. @ 732-469-5700

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