NEW BEDFORD, Mass., September 17, 2008 – AHEAD, a company that has enjoyed continuous growth through product ingenuity and category expansion, announced today the relaunching of its website, www.aheadweb.com. The new contemporary site gives retailers and consumers a broader look at the company, product categories and tour presence.
“We want everyone to know that AHEAD is much more than a great headwear manufacturer,” said Jim Keenan, director of marketing, AHEAD. “People are often surprised to learn that we sell apparel and accessories too. Our new site reflects who we are as a company, offering a more detailed look at our entire line throughout each product category.”
The new AHEAD website is eye-catching with large navigation tools and sharp, crisp product images. Two popular categories this year, AHEAD’s new Eco-Friendly and Performance line of apparel and headwear, are prominently displayed on the home page of the site along with its Kate Lord women’s apparel and headwear line, gift packs, accessories and stable of tour players. The website also houses six catalogs for easy viewing of the entire line.
AHEAD also offers retailers on the website the ability to log on and check open order status, view logo designs, and account information through a customer password protected portion of the website. AHEAD does not sell direct on its website, but does offer links to retailers who sell AHEAD online.
One unique feature that the company offers tournament planners and organizers who purchase AHEAD gift packs is a complementary website to promote their event.
“This has been extremely popular among organizers, participants and sponsors,” Keenan said. “It is a win-win for everyone involved in the tournament.”
To view AHEAD’s new redesign go to www.aheadweb.com.
AHEAD® is a designer and marketer of branded headwear, apparel and accessories. Headquartered in New Bedford, Massachusetts, the company operates four distinct business units: the AHEAD Authentic® apparel line; the Kate Lord™ Collection of fine women’s hats, apparel and accessories; the AHEAD® “Heavy Metal™” line of golf accessories; and the company’s unparalleled line of AHEAD® Headgear. AHEAD is a sponsor of PGA Authentic and a supporting partner of PGA Golf Retirement Plus.
Contact:
Jackie Beck, AHEAD Public Relations, 860 304-3643, jackiebeck00@hotmail.com.
