BEAVERTON, Ore. (September 24, 2008)- Nike Golf athletes K.J. Choi, Justin Leonard and Trevor Immelman will be walking on air this week at the Tour Championship with the debut of Nike’s new Air Zoom Elite II and Nike Air Zoom Tour footwear, due in stores on October 1, 2008. K.J. Choi and Trevor Immelman will each debut the Nike Air Zoom Elite II footwear and Justin Leonard will be debuting the new Air Zoom Tour Shoe.
The second generation of the Nike Air Zoom Elite footwear provides a complete package for today’s game by combining comfort, lateral stability and Tour performance with a level of attitude in styling for the progressive golfer.
“I really like the improvements that have been made to the new Air Zoom Elites,” said Nike Golf Athlete K.J. Choi. “They are comfortable on my feet and give me the support I need to feel in control of my golf swing.”
The new Nike Air Zoom Elite II features an encapsulated Zoom Air unit, a new low-profile air unit that brings the foot closer to the ground (8mm lower). This low-profile, responsive cushioning provides a more stable foundation for greater lateral control that helps facilitate maximum power through the swing.
Product testing at the Nike Sports Research Lab (NSRL) validated the encapsulated Zoom Air unit construction, which revealed that even at 8mm lower to the ground, the Zoom Air unit achieved the same level of heel cushioning as the previous caged Zoom Air construction.
Another distinction of the new Air Zoom Elite II is the caged lateral support system – an exoskeletal webbing that is injected onto the upper lateral side of the shoe. Made of TPU material, the upper caged lateral support system harnesses the foot for improved balance over the footbed, which, with the help of Nike’s updated Nike Power Platform Channel, maximizes power and control. In addition to the aforementioned enhanced technology, the Air Zoom Elite II also offers the following technology benefits:
Ø Watershield Plus – keeps water out while the foot stays dry and cool. 2-year waterproof guarantee.
Ø Premium Full-Grain Leather – Soft, supportive comfort.
Ø Poron Sockliner – Full-length and contoured for instant comfort for the life of the shoe.
Ø Champ Scorpion Stinger Spikes – Dual durometer TPU for optimal traction, comfort and durability.
Nike Air Zoom Elite II Availability:
Available: October 1, 2008
MSRP: $155.00
Colors: Black/Met Silver – Black; White/Gunmetal – White; White/Met Silver – Black; and White/Met Silver – Dark Cinder
Leonard will be wearing Nike’s Air Zoom Tour footwear, which embodies a Tour-Classic style performance saddle. The Air Zoom Tour features Nike’s proprietary low-profile Zoom Air unit in the heel for responsive cushioning with stability. Also promoting comfort is the full-grain leather on the upper portion of the shoe. The high-frequency welding on the saddle creates depth and dimension while harnessing the mid-foot.
“I am extremely pleased with the level of comfort I have in these shoes,” said Leonard. “The classic saddle style is a look that I really like.”
In addition to the aforementioned enhanced technology, the Air Zoom Tour also offers the following technology benefits:
– Lateral Support System
– Full-length Phylon midsole
– Full-length Contoured Poron Sockliner
– Nike Power Platform Control
– 2-Year Limited Waterproof Warranty
Air Zoom Tour Availability:
Available: October 1, 2008
MSRP: $136.00
Colors: Black/Met Silver-Black; White/Met Silver-Black; White/Bronze – Chino; and White/Met Silver – White
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Located in Beaverton, Oregon, Nike Golf designs and markets golf equipment, apparel, balls, footwear, bags and accessories worldwide. Nike Golf is passionately dedicated to honoring and respecting the traditions and heritage of the game, and to providing committed golfers with the absolute best equipment in the game. In 2008, Nike Golf’s PGA Tour staff has 11 wins and 55 top-10 finishes. In 2007, Nike Golf had 13 PGA Tour wins, seven Nationwide Tour victories and eight international titles. For the last two years, Nike Golf has led the PGA Tour in driver, fairway woods and iron wins. For more information on Nike Golf, visit our Web site at www.nikegolf.com. Editors and journalists in the U.S. seeking editorial information and downloadable images, visit www.nikegolf.com/presscenter. For international journalists, please contact Nike Golf’s public relations representative in respective countries for information.
Contact:
Beth Gast – Nike Golf
503.532.8852
beth.gast@nike.com
Gretchen Wilhelm- Nike Golf
503.532.6236
gretchen.wilhelm@nike.com
