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Golf Fusion (Half Moon Bay, CA) and Impact Golf Marketing (High Point, NC) forge Strategic Alliance

September 29, 2008

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Half Moon Bay, CA (September 29, 2008) – Golf Fusion, a leader in Interactive Website Technology, today announced a strategic alliance with Impact Golf Marketing, a leader in CRM / Email Marketing Technology.

The combination of these two “Best-of-Class” solutions into one integrated system launches a new era in Website Technology for the Golf Industry. Never before has one website possessed advanced Interactive Applications and an advanced Email Marketing system. The result:

– A highly stylized site with on-line tools for Tournament, Member and Lesson Management … and

– A CRM system offering advanced e-marketing tools that segment, target and track campaigns with precision.

With Internet Service Providers cracking down on companies who fail to practice “Opt-in” email marketing, deliverability has become a major challenge. This is compounded with current spam filtering software that erroneously blocks legitimate emails. Impact Golf Marketing’s TeeMailerTM system ensures the highest possible delivery rates based on a combination of diligent business practices and proprietary tools that negate spam filters.

Heading into 2009, the internet has evolved from a place to present information into a platform to generate revenue. Golf Fusion’s website is ahead of the curve, with web-based applications that enable golfers to:

– Sign Up and Pay for Private outings, Public Tournaments, Private Lessons and Clinics

– Purchase Season Passes, Golf Packages, Webstore Specials and Gift Certificates

Maximizing this e-commerce capability comes down to one challenge: Generating VISITS to the website.

This is where TeeMailerTM fits the bill, optimizing traffic as a result of their 98% delivery rates, anti-spam techniques, custom email templates, survey building tools and more.

Combining maximized website traffic with maximized e-commerce capability is how courses can overcome this challenging economy. The integration of Golf Fusion and TeeMailer technologies drives a real-time synching and segmentation of customer data from a variety of on-line registration sources.

To experience this unique website first hand, please Click Here.

To learn more about how we can convert your website into an Interactive Profit Center, please contact Golf Fusion at 866-229-0277 or via email at kevin@golffusion.com.

For more information on TeeMailerTM, please visit www.MarketingGolf.com.

Contact:
Kevin Dogen

Golf Fusion

(866) 229-0277

www.golffusion.com

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