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Dream Shot Golf Announces the "Dream Shot Golf Trail" Marketing Initiative

November 4, 2008

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St Louis, MO. Dream Shot Golf, a leader in providing unique marketing initiatives for golf operators, is pleased to announce the formation of the Dream Shot Golf Trail Marketing Program. Under this program, all courses participating in golf’s largest and richest on-course contest will benefit from a pool of funds generated by the Dream Shot program which will be used specifically to drive additional rounds to those courses. Each of the Dream Shot courses will be organized into strategic “Trails” to help promote their geographic region and individual locations through a combination of print, TV, and aggressive online campaigns.
Unlike the vast majority of significant International, national, regional, and local promotional campaigns, this program does not require capital investment from the operator. The marketing fund is self sustained through ongoing Dream Shot revenue programs, with each participating golf course allocated marketing funds based on the volume of activity at their facility. A portion of this fund is also dedicated to the regional and national promotion of the Dream Shot Golf Trail. Due to the exclusive nature of this program, each geographic region has a limited number of partnerships available, creating tremendous value and unique marketing benefits for every participating facility.
“Our company is very excited to launch the Dream Shot Golf Trail,” said John Brda President of Dream Shot. “Our mandate is to provide operators with new marketing initiatives, both on and off the course, that drive new business to their facility in this highly competitive market. We know the Dream Shot Golf Trail will be extremely popular with our course partners because it will have a tremendous positive impact on their bottom line,” added Brda.
The Dream Shot program is offered to qualified operators in key golf destination markets. The program combines unique on-course activities such as the $10 Million Hole-in-One Shootout and other internal promotions with a comprehensive online marketing tool to create new marketing avenues, to drive additional rounds, to attract new tournament business, and to create ancillary revenue streams. Currently Dream Shot Golf Trails are being launched in Florida, Arizona, Las Vegas, Palm Springs, South Carolina, British Columbia, and Ontario. Please refer to www.dreamshotgolftrail.com.
About Dream Shot
Dream Shot Golf is a marketing and promotions company that specializes in helping golf operators develop new revenue streams through an integrated program that combines unique on course activities such as the richest, most exciting hole-in-one program in the world with exclusive online programs that give our operators a competitive advantage in their marketplace.
For more information please contact David Cowan of Dream Shot at 314-920-7905 davec@dreamshotgolf.com or John Brda at 314-450-7220 john@dreamshotgolf.com Website: www.dreamshotgolf.com , www.dreamshotgolftrail.com
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