Milford, CT, November 3, 2008 – Doral Golf Resort & Spa, a Marriott Resort, has joined GOLF.com’s Course Finder LeaderBoard Program, announced Matt Kraus, president of TeeTimeWatch.com, GOLF.com’s exclusive marketing partner for the program.
The GOLF.com Course Finder LeaderBoard Program, now in its second year, secures top of page placement for participating golf courses when a local search is conducted on GOLF.com’s CourseFinder search tool – its online golf course search directory of 17,000 golf courses across the U.S. Courses can also directly link golfers to their website, on-line booking page, special offers and group outing requests.
“The GOLF.com Course Finder Leaderboard placement positions Doral at the top of the page easily accessible for consumers looking for a premiere golf experience,” states Chris Bielski, director of sales and marketing at Doral Golf Resort & Spa, a Marriott Resort. “This kind of targeted marketing helps us break through the clutter and reach new consumers, and that’s a real competitive advantage.”
Doral Golf Resort & Spa, a Marriott resort, located in Miami, boasts five championship 18-hole golf courses: the legendary Blue Monster, the Greg Norman-designed Great White, and the distinctive the Red, Gold and Silver courses as well as the Jim Mclean Golf School.
“We are very pleased so many of golf’s best marketers are recognizing the power of GOLF.coms’ Course Finder Leaderboard Program. Premier venues like Doral join the LeaderBoard Program because they believe in the power of internet marketing, and they know GOLF.com is the leader in the golf space,” said Kraus. “They recognize the power of this highly targeted advertising medium.”
The GOLF.com website receives more than 1.2 million visits each month; Course Finder LeaderBoard ad placements are becoming an integral part of golf courses’ overall internet marketing strategies. Kraus continued, “The strength of this program is that it captures a golfer’s attention when he or she is planning a golf trip or looking for a place to play. This is a very powerful and rapidly growing tool.”
Placement opportunities are limited on an area basis. Courses interested in participating in the Course Finder LeaderBoard Program should call 203-874-4653.
TeeTimeWatch.com is an interactive golf marketing company based in Milford, CT, providing innovative e-mail and online marketing solutions for golf courses, manufacturers and a growing roster of major consumer brands.
Contact:
Frank Wainwright
Vice President, Marketing
GOLF .com Course Finder LeaderBoard Program
(203) 874-4653
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