Distributor to Build ProLink Footprint, Grow Advertising Program as Game’s Popularity Surges
(CHANDLER, Ariz.) – ProLink Solutions – a wholly-owned subsidiary of ProLink Holdings Corp. (OTC BB:
Based in the Sultanate of Oman, Synergy is the premier supplier to the country’s rapidly growing golf industry. As Oman’s only golf-specific business, and one of the few in the Middle East, Synergy specializes in maintenance equipment, golf carts, range accessories and pro shop products and services.
Under the agreement, Synergy will install and service ProLink’s industry-leading GPS system at golf courses and resorts in countries including Oman, the United Arab Emirates, Saudi Arabia, Bahrain, Qatar, Kuwait and India. Synergy and ProLink will partner on the advertising platform on ProLink-installed courses throughout the region.
The Middle East and India are quickly emerging as golf hot spots. Numerous new courses are in the planning or building stages, with brand-name player-architects such as Tiger Woods, Ernie Els and Colin Montgomerie attached to high-end projects. In India, golf’s history dates to the early 1800s and the country now boasts some 200 courses, with many more on the way thanks to its massive population and attractiveness to tourists.
“ProLink is the unquestioned world leader in golf GPS solutions for players and management, and we are proud to represent the company in this region,” says Chandra Lahiri, Managing Director. “Business-savvy courses around the globe rely on ProLink to maximize their operations and profits. We anticipate facilities throughout the Middle East and India recognizing the system’s value and swiftly adopting its technology.”
Says Lawrence D. Bain, CEO of ProLink Solutions: “Synergy is perfectly positioned to capitalize on golf’s booming popularity in its territory. We are excited to enter this promising market with a partner that shares ProLink’s focus on delivering outstanding customer support and return on investment.”
Synergy joins ProLink’s recently added international distributors in South America (Total News Golf), Spain (Golf Consulting Services) and France (Sport Business Group), while ProLink’s European subsidiary serves markets in England, Scotland, Ireland and Wales.
Courses in the Middle East and India engaging with ProLink will benefit from the system’s many game-enhancing features, such as pinpoint yardages, accurate hole depictions and helpful pro tips, as well as ProLink’s innovative management functions. The system helps speed pace of play while promoting increased food-and-beverage and merchandise revenue. In fact, courses installing ProLink GPS realize an average return on investment of more than 200 percent.
A host of acclaimed international courses currently utilize ProLink GPS, including past Ryder Cup sites the K Club (Ireland), Valderrama (Spain) and 2002 Presidents Cup venue Fancourt Hotel and Country Club Estate (South Africa), as well as world-class clubs throughout Europe, Asia and South America.
ProLink’s system is now featured at more than 700 golf properties on five continents. More than 550 of these courses are equipped with media-ready systems to support on-screen advertisements worldwide. Domestically, the ProLink Network reaches more than 13 million golfers annually. Through its ProFit program, ProLink is responsible for on-screen ad sales and courses share these revenues.
About ProLink
ProLink Solutions is the world’s leading provider of GPS golf-course management systems and revenue-generating on-course advertising. ProLink Solutions’ core philosophy is to be a “Trusted Partner” to its golf-course customers. From enhancing golfers’ overall experiences and improving pace-of-play to increasing current revenue streams and creating new profit centers for golf courses, ProLink Solutions’ products and services have captured markets both nationally and globally. For more information about ProLink, visit www.goprolink.com, email info@goprolink.com or call 480.753.2337.
Contact:
Buffalo Communications
Rich Katz
703.891.3319
rkatz@billycaspergolf.com
Daniel Mitchell
253.312.4536
dmitchell@billycaspergolf.com
Investor Relations Contact:
CEOcast, Inc.
Gary Nash
212.732.4300
gnash@ceocast.com
