Longtime Myrtle Beach Favorite Earns Added Revenue from On-Screen Ads
(CHANDLER, Ariz.) – ProLink Solutions — a wholly-owned subsidiary of ProLink Holdings Corp. (OTC BB:
A perennial favorite of Myrtle Beach locals and visitors alike, Indian Wells earns raves for its Gene Hamm layout and top-notch conditioning courtesy of Classic Golf Group management. While it plays to a modest 6,624 yards from the back tees, Indian Wells’ numerous challenges – often in the form of water hazards – add up to an eye-opening USGA Slope rating of 136. The 383-yard, par-4 finishing hole has earned a place on the Grand Strand’s Dream 18 many times.
“Our course has a few tricks up its sleeve, so ProLink’s precise yardages and hole depictions serve as a trusted guide for golfers,” says Steve Hamrick, General Manager at Indian Wells. “We rely on the system for many facets of our operations, such as maintaining a brisk pace of play and monitoring cart usage. The added revenues generated from the food-and-beverage, tournament-scoring and advertising functions is a great plus as well.”
“We’re excited to welcome Indian Wells, one of the Myrtle Beach area’s finest, to our family of trusted partners,” says Lawrence D. Bain, CEO of ProLink Solutions. “In addition to golfer benefits, ProLink GPS is a proven producer of incremental course revenue through multiple channels. Meanwhile, the ability to target affluent golfers at upscale clubs like Indian Wells makes our ad program highly attractive to major brands.”
With ProLink’s patented, 10.4″ high-resolution color screen — the industry’s largest – Indian Wells’ cart-mounted units display dynamic, easy-to-read graphics including distances to the pin and hazards, pro tips, pace-of-play timer and radial arc for cart-path-only holes. Golfers at Indian Wells will also be able to order food and beverage items with a touch of a button on the ProLink screen.
For more information on Indian Wells Golf Club, visit http://www.classicgolfgroup.com or call 843.652.5555.
About ProLink
ProLink Solutions is the world’s leading provider of GPS golf course management systems and revenue-generating on-course advertising. ProLink Solutions’ core philosophy is to be a “Trusted Partner” to its golf-course customers. From enhancing golfers’ overall experience and improving pace-of-play, to increasing current revenue streams and creating new profit centers for golf courses, ProLink Solutions’ products and services have captured markets both nationally and globally. For more information about ProLink, visit www.goprolink.com, call 480.753.2325 or email info@goprolink.com.
Contact:
Daniel Mitchell
Buffalo Communications
253.312.4536
dmitchell@billycaspergolf.com
Investor Relations Contact:
CEOcast, Inc.
Gary Nash
212.732.4300
gnash@ceocast.com
