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Fore! Reservations Announces Fore! Marketing Product Release

January 13, 2009

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Burr Ridge, Illinois, January 13, 2009 – Fore! Reservations, the leading provider of golf course management and marketing software, announces the product release of Fore! Marketing. Fore! Marketing automates a golf course’s e-mail marketing program and is designed to make the Fore! Reservations software a “money-making machine” for the golf course operator. By implementing automated target e-mail campaigns and touch screen customer data collection, Fore! Reservations provides every course with the best marketing practices. The brand new Customer Input Kiosk will debut at the 2009 PGA Merchandise Show. Visit booth #3465 to preview this exciting new technology.

This revolutionary product runs routinely and easily, requiring only a one-time set-up by the golf course, thus enabling operators to focus on other daily activities. The course selects the look, style, format, and offer of e-mails that will be sent to their customer database on a time basis of their choosing. The marketing programs that are automated include the Birthday Program, Thank You Program, and the Defector Program.

This new technology has President and CEO Harry Ipema more excited than ever before.

“We had to rethink how a golf course can more effectively use our software. Increased demands on time means software needs to be more user-friendly and more automated,” Ipema states. “We’re excited to bring this new technology to the golf industry. Fore! Marketing is a product that will transform how a golf course utilizes technology to market its facility.”

Marketing the golf course and increasing revenue has never been easier with Fore! Reservations. Courses that have implemented the Birthday Program, Thank You Program, and Defector Program have had great success growing their customer database, increasing player retention, and maximizing rounds.

“All courses can implement these revenue-generating features in our software with very little time invested,” Ipema adds. “As a software provider, we believe our responsibility is to continuously develop new products and features that can help golf course operators increase their rounds and revenue.”

For more information about Fore! Reservations, please visit www.forereservations.com or contact 630-789-9705.

About Fore! Reservations

Fore! Reservations, established in 1995, is the leading provider of golf course management and marketing software. Its software provides courses with an easy-to-use Tee Time Reservation System, Integrated Online Tee Times, E-mail Marketing tools, a sophisticated Customer Database Management, a Point-of-Sale system, and unrivaled Customer Service. With over 1,800 golf course installations represented by every state in the U.S. and numerous installations in Canada, it is the number one selling tee sheet in the golf industry. Fore! Reservations is a privately held company with offices in Burr Ridge and Wheaton, Illinois.

Contact:
Scott Merchant

Director of Marketing

630-789-9705, x.117

merchant@teeitup.com

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