Luxurious Waterproof Leathers, Advanced ECCO Comfort Technologies
(Londonderry, New Hampshire) – Danish shoemaker ECCO announces it will introduce the World Class Ltd. Edition – featuring limited-production colors and patterns of its heralded luxury golf shoe – at the 2009 PGA Merchandise Show (Booth # 1119).
Retailing for $430, this top-of-the-line range will be available at select green grass and off-course ECCO retailers, as well as online at www.eccousa.com, starting in early February. Offered in traditional white, black, white/black and white/coffee saddle patterns with a reptile print, these distinctive waterproof shoes feature elegant leather uppers showcasing the brand’s new Four Dots logo.
“This is a very finite offering for a select number of golf’s most discerning players,” says Michael Waack, Head of Global Golf at ECCO. “It’s a truly classic shoe with the advanced comfort and stability that has made ECCO the brand of choice for so many top PGA Tour players.”
An accomplished union of beautiful leatherwork integrated with a Gore-Tex membrane for complete weather resistance, the World Class Ltd. Edition features:
· Unique sole technology combining genuine leather with a durable TPU heel flick and a super-light cushioning PU midsole
· An internal stabilizer for vital support during the swing
· A removable vegetable-tanned leather insole with the ECCO Comfort Fiber System, which increases air circulation for the perfect inner climate
· Leather welt construction on the outsole for a true gentleman’s look
· Standard tread Champ Stinger cleats for superb traction
Guaranteeing a level of quality that cannot be matched by any major footwear manufacturer, each ECCO golf shoe is touched by more than 225 sets of highly-skilled hands during production. This labor-intensive process facilitates the brand’s unrivalled attention to detail that helps discerning players look, feel and play their best.
ECCO men’s golf shoes are worn in competition by scores of international Tour stars, including Fred Couples, Colin Montgomerie, Aaron Baddeley, Stuart Appleby, Thomas Bjorn, Arjun Atwal, Thongchai Jaidee, John Bickerton and others.
All ECCO golf shoes feature a network of built-in technologies to create the ideal platform for the perfect swing. These include a direct-injected, PU-constructed midsole/outsole that:
* Creates a one-piece shoe construction
* Ensures unrivaled durability, flexibility, lightness and weather resistance
* Provides a superior level of cushioning and comfort that does not break down over time, unlike commonly-used materials such as air, rubber and EVA foam
About ECCO
The only major shoe manufacturer to own and manage the entire value chain from cow to consumer, ECCO is a global leader in city, casual and sport shoes for men, women and children. In 2007, the Danish company sold almost 17 million pairs, achieving net revenues of ?756 million.
Founded in 1963 by Karl Toosbuy, ECCO has nearly 15,000 employees, direct subsidiaries in Europe, the Far East and North America, and partners worldwide. ECCO shoes are sold in more than 3,000 shops globally, including 687 mono-brand (ECCO exclusive) stores.
Following the rules of good craftsmanship to deliver genuine freedom of movement and comfort to consumers, ECCO’s aim has never been to be the biggest, but always to be the best.
ECCO USA is based in Londonderry, New Hampshire. For more information: visit www.eccousa.com, 800.886.3226.
Contact:
David Griffith
Buffalo Communications
703.891.3391
dgriffith@billycaspergolf.com
