Amateur golfers can find the ONE to match their game – just like the pros do
BEAVERTON, Ore. (January 26, 2009)- Thanks to Nike Golf’s concentrated efforts to work with its athletes on the PGA Tour with the goal of taking that inspiration and delivering innovative technology to amateur golfers, consumers now can take a leaf out of a Tour player’s book in how they choose their golf ball to suit their games. With the introduction of the new Nike ONE Tour, Nike ONE Tour D and Nike ONE Vapor to the winning Nike ONE ball franchise, Tour level and highly skilled players will now have the option of three distinct levels of performance, combining varying combinations of launch conditions, spin and feel, while offering distance and control.
Rock Ishii, Nike’s Product Development Director of golf balls, and his team of engineers work closely with Nike Tour athletes to ensure that each athlete is dialed into the right golf ball based on their launch conditions. With these three new introductions, Nike Golf is bringing this same philosophy to the amateur golfer.
“The development process for each of these balls was inspired by the testing we conducted with our Nike athletes on the PGA Tour as well as the comprehensive testing we executed with consumers,” said Ishii. “We explored various levels of head speeds and launch conditions. We listened to our athletes. We listened to our consumers. The result has been what I think is the most powerful Nike ONE Ball Series we’ve ever created.”
Nike ONE Tour – Ultimate Tour Performance
Aimed at highly skilled players seeking ultimate tour performance, the Nike ONE Tour ball features a four-piece seamless urethane construction and is designed for those individuals who have swing speeds in excess of 90 mph. Featuring a newly reformulated core and cover, the Nike ONE Tour has further reduced driver spin and optimized flight trajectory improving overall distance performance.
Four piece construction with 88 compression:
* Core – A progressive density core has been optimized to increase velocity, control excess spin and improve feel.
* Power Transfer Layer – Advanced polymer layer maximizes velocity, distance and control throughout the bag. Helps reduce side spin for straighter distance and minimal energy loss.
* Inner Cover – Extends feel and workability into the scoring irons.
* Outer Cover – Soft and seamless urethane combined with 378 dimple design provides superior feel and long, predictable flight.
Nike athletes Stephen Ames, K.J. Choi, Trevor Immelman, Anthony Kim and Justin Leonard currently are playing with the new Nike ONE Tour ball. It is anticipated that Tiger Woods will be playing with the new Nike ONE Tour ball upon his return to competition.
Nike ONE Tour D – Maximum Tour Distance
Delivering maximum distance with tour standard quality levels of spin and control, the Nike ONE Tour D is designed to optimize distance performance for players who have swing speeds in excess of 90 mph. The Nike ONE Tour D offers tour-level performance in a three-piece seamless urethane construction.
Three piece construction with 80 compression:
* Core – Softened progressive density core delivers powerful speed off a wide range of swing types.
* Power Transfer Layer – Advanced polymer layer maximizes velocity, distance and control throughout the bag.
* Outer Cover – Responsive, seamless urethane combined with 336 dimple aerodynamics optimizes carry and delivers green-grabbing control.
Nike athletes Stewart Cink and Lucas Glover currently are playing with the new Nike ONE Tour D ball.
ONE Vapor: Advanced Speed and Control for Average Swing Speeds
Engineered to offer advanced speed and control, the Nike ONE Vapor combines Nike’s Power Transfer Layer with a soft compression to deliver the benefits of a tour-level ball with added length, feel and durability. Aimed at golfers who have swing speeds in excess of 80 mph, the Nike ONE Vapor provides the perfect balance of distance and control.
Three piece construction with 70 compression:
* Core – Progressive density core maximizes distance for average swing speeds.
* Power Transfer Layer – Advanced polymer layer maximizes velocity, distance and control throughout the bag.
* Outer Cover – Softened ionomer blend combined with a seamless 336 dimple design adds length, control and consistency.
Availability- Immediately
Nike ONE Tour and Nike ONE Tour D: MSRP: $58.00
Nike ONE Vapor: MSRP: $40.00
Located in Beaverton, Oregon, Nike Golf designs and markets golf equipment, apparel, balls, footwear, bags and accessories worldwide. Nike Golf is passionately dedicated to ushering in the future of this great game by developing ground-breaking innovations that enable athletes to perform at their physical and mental peak. In 2008, Nike Golf’s PGA Tour staff had 11 wins and led the PGA Tour with the most driver and iron wins. For more information on Nike Golf, visit our Web site at www.nikegolf.com. Editors and journalists in the U.S. seeking editorial information and downloadable images, visit www.nikegolf.com/presscenter. For international journalists, please contact Nike Golf’s public relations representative in respective countries for information.
Contact:
Beth Gast – Nike Golf
503.532.8852
beth.gast@nike.com
Gretchen Wilhelm- Nike Golf
503.532.6236
gretchen.wilhelm@nike.com
