Brand Outfits Participants in Star-Studded PGA Tour Event Four Years Running
(LONDONDERRY, New Hampshire) – Renowned Danish shoemaker ECCO has been chosen as the “Official Footwear Supplier” to the 2009 AT&T Pebble Beach National Pro-Am and will outfit the many international entertainment, sports and business celebrity participants.
As part of this agreement with the Pebble Beach Company, ECCO will supply an extensive selection of classic, casual and performance styles from its distinctive 2009 golf collection and will showcase its line at the on-site product pavilion. The brand will also be featured on the tournament’s website and in the official event program.
“We truly value our long-standing relationship with the Monterey Peninsula Foundation and their tremendous tournament,” says CB Tuite, General Sales Manager, ECCO USA Golf Division. “It offers the unique combination of top-flight Tour players, world-famous celebrities and unbeatable golf courses all coming together to support a variety of outstanding causes.”
In addition to the full field of PGA Tour stars competing in the event, scheduled celebrity participants include Bill Murray, Kevin Costner, George Lopez, Justin Timberlake, Peyton Manning, Chris O’Donnell, Huey Lewis, Dan Marino, Kevin James, Ray Romano, Andy Garcia, Kelly Slater, Carson Daly, Michael Bolton, Chris Berman and others.
Guaranteeing a level of quality that cannot be matched by any major footwear manufacturer, each ECCO golf shoe is touched by more than 225 sets of highly-skilled hands during production. This labor-intensive process facilitates the brand’s unrivalled attention to detail that helps discerning players look, feel and play their best.
ECCO golf shoes are worn in competition by scores of international Tour stars, including Fred Couples, Colin Montgomerie, Aaron Baddeley, Stuart Appleby, Thomas Bjorn, Arjun Atwal, Thongchai Jaidee, John Bickerton, Juli Inkster, Carin Koch, Iben Tinning, Linda Wessberg and others.
All ECCO golf shoes feature a network of built-in technologies to create the ideal platform for the perfect swing. These include a direct-injected, PU-constructed midsole/outsole that:
* Creates a one-piece shoe construction
* Ensures unrivaled durability, flexibility, lightness and weather resistance
* Provides a superior level of cushioning and comfort that does not break down over time, unlike commonly-used materials such as air, rubber and EVA foam
Optimal performance is further guaranteed by:
* Ultra-soft, high-grade leathers with hydrophobic treatments for superb weather-resistance
* Internal stabilizer to reduce torque and create ideal swing stability
* Double-layer insole with cushion that absorbs heel force to reduce stress on the knees, hips and back
* Internal Air-Circulation System to maintain a fresh, dry and cool foot environment
* Dynamic Energy Return System that provides a trampoline effect during foot-strike and follow-through to reduce fatigue and restore energy with each step
* Green-friendly outsole designs featuring molded traction bars combined with Stinger cleats from Champ and the Q-Lok insert system to provide ideal traction and grip
About ECCO
The only major shoe manufacturer to own and manage the entire value chain from cow to consumer, ECCO is a global leader in city, casual and sport shoes for men, women and children. In 2007, the Danish company sold almost 17 million pairs, achieving net revenues of ?756 million.
Founded in 1963 by Karl Toosbuy, ECCO has nearly 15,000 employees, direct subsidiaries in Europe, the Far East and North America, and partners worldwide. ECCO shoes are sold in more than 3,000 shops globally, including 687 mono-brand (ECCO exclusive) stores.
Following the rules of good craftsmanship to deliver genuine freedom of movement and comfort to consumers, ECCO’s aim has never been to be the biggest, but always to be the best.
ECCO USA is based in Londonderry, New Hampshire. For more information: visit www.eccousa.com, 800.886.3226.
Contact:
David Griffith
Buffalo Communications
703.891.3391
dgriffith@billycaspergolf.com
www.buffalocommunications.com
