Illinois Gem Enhances Guest Experience While Generating Increased Revenue
(CHANDLER, Ariz.) – ProLink Solutions — a wholly-owned subsidiary of ProLink Holdings Corp. (OTC BB: PLKH.OB) and the world’s leading provider of Global Positioning Satellite (“GPS”) golf course management systems and digital out-of-home on-course advertising — announces Broken Arrow Golf Club (Lockport, Ill.) now features the ProStar GPS system and will participate in ProLink’s exclusive national advertising program.
A short drive from the Chicago metro area, Broken Arrow’s 27 holes of championship golf are spread across more than 215 acres of sprawling farmland. Home to the Midwest’s only dual green concept course, the public facility features an additional nine-holes, designed to resemble many of the world’s most intriguing Par 3s.
“ProLink is a great way to deliver added value to our guests and differentiate our course from area competitors,” says Michael Chen, Golf Operations Manager at Broken Arrow. “The system will also provide a measurable difference in pace of play, while helping our staff manage and maintain the cart fleet with ease.”
“Broken Arrow is a beautiful course, and we’re pleased to add the club to our team of trusted partners,” says Lawrence D. Bain, CEO of ProLink Solutions. “Clubs seeking the finest amenities choose ProLink GPS for its rich graphics and pinpoint yardages, while also benefiting from the multiple revenue streams our system delivers.”
With ProLink’s patented, 10.4″ high-resolution color screen — the industry’s largest – the cart-mounted units display dynamic, easy-to-read graphics including distances to the pin and hazards, pro tips, pace-of-play timer and radial arc for cart-path-only holes. Golfers will also be able to order food and beverage items with a touch of a button on the ProLink screen.
Servicing many of the world’s most famous courses, the GPS provider recently introduced its revolutionary ‘ProLink Touch’, the golf industry’s first cart-mounted “Touch” screen. The most high-tech and user-friendly unit on the market, the innovative system features enhanced scoring functions which will automatically calculate “Nassau” and “Skins” results.
For courses’ bottom lines, the new system’s expansive memory stores up to 7,500 ads, generating incremental revenue through a larger sales inventory. Designed with a proprietary custom interface, ProLink Touch delivers lightning-fast cart-to-clubhouse communication for all purposes including two-way communications, golfer safety, food-and-beverage orders and pace-of-play alerts.
For more information on Broken Arrow Golf Club, visit www.golfbrokenarrow.com or call 815.836.8858.
About ProLink
ProLink Solutions is the world’s leading provider of GPS golf course management systems and revenue-generating on-course advertising. ProLink Solutions’ core philosophy is to be a “Trusted Partner” to its golf-course customers. From enhancing golfers’ overall experience and improving pace-of-play, to increasing current revenue streams and creating new profit centers for golf courses, ProLink Solutions’ products and services have captured markets both nationally and globally. For more information about ProLink, visit www.goprolink.com, call 480.753.2325 or email info@goprolink.com.
Contact:
Buffalo Communications
Shane Sharp
704.519.8381
ssharp@billycaspergolf.com
Kevin Satz
703.891.3394
ksatz@billycaspergolf.com
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Investor Relations Contact:
CEOcast, Inc.
Gary Nash
212.732.4300
gnash@ceocast.com
