Industry Leader Commemorates Decade of Growth with Events, Promotions
(TORONTO) – Golf Town – Canada’s largest golf retailer with unequaled selection and competitive prices – announces its GT-10 campaign, a season-long series of events and promotions celebrating the company’s milestone 10th anniversary.
Branded with a special logo and highlighted on Golf Town’s website, GT-10 commemorates the retailer’s growth from a one-shop operation in Scarborough, ON in 1999 to its current roster of 41 stores nationwide.
Running through the end of 2009, the program is designed to engage players of all ages. Individual components include a variety of contests, special savings and unique looks back at Canadian golf history.
“When we opened the first store, our vision was to change the golf retail environment with an unrivaled focus on superior selection, prices and customer service,” says Stephen Bebis, President and CEO. “We now have locations from Victoria to Halifax and plans for continued expansion in the coming months. Our future looks very bright, and we’re truly excited to launch GT-10 to celebrate with our customers.”
Golf Town offers an unbeatable selection of clubs, bags, balls, apparel, footwear, accessories, gifts, logo merchandise, promotional services and more. This includes the world’s leading golf brands, such as Adams, Ashworth, Bridgestone, Callaway Golf, Cleveland Golf, Cobra, Dunning, ECCO, FootJoy, Founders Club, Gordon Cooper, Greg Norman, Honma, Hugo Boss, LaCoste, Liz Claiborne, LIJA, Mizuno, Never Compromise, Nike Golf, Odyssey, Ogio, Paradise, Ping, Srixon, Sun Mountain, TaylorMade adidas Golf, Titleist and Wilson.
For more information, please visit www.golftown.com or call 905.479.0343.
About Golf Town
A centre of the Canadian golf community for individuals and organizations, Golf Town locations serve as sanctuaries where players of all ages and abilities try, buy, learn about and improve their games. The largest employer of CPGA professionals, Golf Town offers on-site lessons tailored to an individual’s needs through its In-Store Academy.
The retailer has also established Canada’s leading customer advantage initiative via its Leaderboard Membership Privileges Program. Benefits of this free membership include the chance to win a $500 gift card in a national monthly drawing; timely e-newsletters; members-only special offers on equipment, accessories, golf lessons, in-store events; and more.
Golf Town was acquired by OMERS Private Equity, the entity responsible for private equity investments of the OMERS pension fund, in September 2007. For more information: www.omerscapital.com.
Already a leader in logo products for golf events and other programs, Golf Town purchased Accolade Reaction Promotion Group, Inc., in May 2008 and has created a one-stop-shop for the promotional needs of businesses, meeting planners, sales and marketing executives, and human resource professionals. Named a 2008 Top 40 Distributor by the Advertising Specialty Institute (ASI), ARPG is the first Canadian corporate merchandise services firm to achieve ASI Top 40 Status. For more information: www.arpg.ca.
Contact:
Kevin Satz
Buffalo Communications
703.891.3394
ksatz@billycaspergolf.com
