HUNTINGTON BEACH, CA – March 31, 2009 – Cleveland® Golf/Srixon® is pleased to announce that Golf Digest has awarded the Srixon® SOFT FEEL a Gold medal, while giving the Srixon® Z-STAR/ Z-STAR X the maximum rating of five stars in the categories of Performance, Innovation and Feel in their latest HOT LIST Golf Balls issue (May, 2009).
The SOFT FEEL golf balls received a Gold medal in the $22 and under ball division, while the Z-STAR/ Z-STAR X balls competed in the premium ball division ($40+). Each of the golf balls tested in the HOT LIST were rated on a scale ranging from one star to five stars (5-Stars being highest) within the four categories of Performance, Innovation, Feel and Demand.
The Soft Feel golf balls were awarded the following scores:
Performance: ****1/2 (4.5-Stars)
Innovation: ****1/2 (4.5-Stars)
Feel: ***** (5-Stars)
Demand: *** (3-Stars)
The Z-STAR/ Z-STAR X golf balls were awarded the following scores:
Performance: ***** (5-Stars)
Innovation: ***** (5-Stars)
Feel: ***** (5-Stars)
Demand: * (1-Star)
The Z-STAR/ Z-STAR X golf balls received the highest rating possible in the categories of Performance, Innovation and Feel and were the only golf balls within the premium ball division or any other division, to receive the maximum (5-Stars) rating in each of these three categories. Due to the fact that HOT LIST ball testing was conducted prior to the Z-STAR/ Z-STAR X’s introduction to market, these balls were awarded a one star rating in the category of Demand, thus causing them to be awarded a Silver medal.
The SOFT FEEL and SOFT FEEL LADY carry a MAP price of $19.99 per dozen, while the Z-STAR and Z-STAR X are listed at $39.99 (MAP).
For more information on Cleveland® Golf/Srixon®, please visit www.clevelandgolf.com and www.srixon.com.
Cleveland® Golf, Srixon®, Never Compromise® and Cleveland Classics™ apparel are brands owned by SRI Sports Limited. With corporate headquarters based in Kobe, Japan, SRI Sports is the fourth largest golf company in the world, as well as one of the world’s leading patent holders in golf ball technology. For more information, please contact Keith Patterson, PR/Media Relations Manager (714.889.5808) or visit us online at www.clevelandgolf.com, www.srixon.com, www.nevercompromise.com and www.clevelandclassicsapparel.com.
Contact:
KEITH PATTERSON
MEDIA & PUBLIC RELATIONS MANAGER
5601 SKYLAB ROAD
HUNTINGTON BEACH, CA 92647
(TEL) 714-889-5808
(E-MAIL) KeithPatterson@clevelandgolf.com
