Market Leader Offers In-Store Promotions, Special Savings, Industry-Best Selection
(TORONTO) – Golf Town – Canada’s largest golf retailer with unequaled selection and competitive prices at 44 locations coast to coast – announces the grand opening of its first Aurora superstore at 52 First Commerce Drive (corner of Highway 404/Wellington Road next to Wal-Mart), on Thursday, April 16 at 8:00am.
To celebrate the new 18,500 square foot store, Golf Town is offering special giveaways and savings all weekend long. Customers can enter for a chance in-store to win a variety of prizes, including a Callaway Big Bertha Diablo driver ($339.99), ECCO Casual Cool II GTX shoes ($279.99) for men and a women’s Founders Club Believe package ($299.99).
Additionally, Golf Town will offer up to 70 percent off the regular price on a range of merchandise, including Callaway Forged + Vintage wedges, Paradise Carnivale men’s irons and Taylor Made r7 Limited drivers.
“As the game continues to grow in popularity across Canada, we’re excited to offer an additional Ontario location to serve area residents,” says Stephen Bebis, President and CEO. “In conjunction with Golf Town’s 10th anniversary, the Aurora grand opening also provides customers with another opportunity to vote on the ‘Top 10 Greatest Canadian Golf Moments’ for the chance to win a Prince Edward Island golf vacation.”
Like every Golf Town, the new store will feature products from all the major brands, virtual golf simulators and an in-store putting green, as well as club fitting and lessons from a certified CPGA professional.
Golf Town offers an unbeatable selection of clubs, bags, balls, apparel, footwear, accessories, gifts, logo merchandise, promotional services and more. This includes the world’s leading golf brands, such as Adams, Ashworth, Bridgestone, Callaway Golf, Cleveland Golf, Cobra, Dunning, ECCO, FootJoy, Founders Club, Gordon Cooper, Greg Norman, Honma, Hugo Boss, LaCoste, Liz Claiborne, LIJA, Mizuno, Never Compromise, Nike Golf, Odyssey, Ogio, Paradise, Ping, Srixon, Sun Mountain, TaylorMade adidas Golf, Titleist and Wilson.
For more information, please visit www.golftown.com or call 905.479.0343.
About Golf Town
Canada’s largest golf retailer, Golf Town was founded in 1999 and has grown from one location in Scarborough, ON, to 44 superstores coast to coast. At an average size of nearly 18,000 square feet, these retail centres feature all the major name-brand products at the best price, ensuring customers find what they want, when they want it.
A centre of the Canadian golf community for individuals and organizations, Golf Town locations serve as sanctuaries where players of all ages and abilities try, buy, learn about and improve their games. The largest employer of CPGA professionals, Golf Town offers on-site lessons tailored to an individual’s needs through its In-Store Academy.
The retailer has also established Canada’s leading customer advantage initiative via its Leaderboard Membership Privileges Program. Benefits of this free membership include the chance to win a $500 gift card in a national monthly drawing; timely e-newsletters; members-only special offers on equipment, accessories, golf lessons, in-store events; and more.
Golf Town was acquired by OMERS Private Equity, the entity responsible for private equity investments of the OMERS pension fund, in September 2007. For more information: www.omerscapital.com.
Already a leader in logo products for golf events and other programs, Golf Town purchased Accolade Reaction Promotion Group, Inc., in May 2008 and has created a one-stop-shop for the promotional needs of businesses, meeting planners, sales and marketing executives, and human resource professionals. Named a 2008 Top 40 Distributor by the Advertising Specialty Institute (ASI), ARPG is the first Canadian corporate merchandise services firm to achieve ASI Top 40 Status. For more information: www.arpg.ca.
Contact:
Kevin Satz
Buffalo Communications
703.891.3394
ksatz@billycaspergolf.com