Hialeah, Florida – Swing, an enthusiastic and active supporter of women’s golf for over 18 years, announces its sponsorship of the LPGA’s Front Row Experience. During 2009, the Company will provide performance tops to over 90 LPGA Teaching and Club Professionals around the country who will volunteer their time and share their expertise with attendees at select LPGA Tour Events.
Swing will provide short sleeve performance tops to all participating LPGA Teaching and Club Professionals. Tops are made in a performance jersey with UPF +30, moisture wicking, and quick dry features that offer outstanding comfort and fit. “Taking an LPGA Teaching and Club Professional’s experience and offering this caliber of instruction to fans demonstrates the LPGA’s commitment to growing the sport and honoring event supporters in a fresh new way. We are delighted to be involved with this very special endeavor,” remarks Maria Erickson, Swing’s President & CEO.
The Front Row Experience, which provides a FREE 10-Minute Lesson with an LPGA Teaching and Club Professional, offers fans the unique opportunity to get inside the ropes to test equipment and spend time with a certified LPGA Teaching and Club Professional on the tournament driving range at select LPGA Tour Events. “We are very excited about this program and wanted to outfit our teaching professionals with sporty, updated and flattering tops. We selected Swing because we know it is a quality garment our teaching pros will enjoy wearing.” says Nancy Henderson, Executive Director, LPGA Teaching and Club Professionals.
The Front Row Experience allows fans the opportunity to watch the LPGA Tour pros practice and then fine tune their own swing with tips from some of the best teaching professionals in the world. There is no pre-registration. Attendees just show up and register at the driving range.
Established in 1991, Swing by bette & court is a premier manufacturer of women’s golf apparel and performance wear. It sells garments nationally and internationally in fine pro shops, resorts and stores. Its commitment to supporting women’s golf is underscored by 18 year support of the Executive Women’s Golf Association and founder and lead sponsor of the EWGA’s S.W.I.N.G mentoring program. The bette & court name has distinguished itself in many ways over the past 18 years:
Select vendor PGA Championship: 1995 – 2000, 2005, 2006
Select vendor Ryder Cup: 2000, 2006
Select Vendor Kraft Nabisco Championship: 2006, 2007,2009
Sponsor LPGA Teaching and Club Professional Members: 2007, 2008, 2009
Supporter Women’s Sports Foundation: 1998 – 2009
Contact:
Maria Erickson
President
800-862-3883 ext 22
merickson@bette-court.com