(SILVERTHORNE, CO.) – Raven Golf Club at Three Peaks – the highly-ranked destination golf course located in the stunning “Front Range” of the U.S. Rockies 70 miles west of Denver – has retained Buffalo Communications to implement an integrated publicity and media branding program.
Opened in 2000, Raven Golf Club at Three Peaks was designed by Dr. Michael Hurdzan, Dana Fry (Hurdzan/Fry Environmental Golf Design) and British Open Champion and PGA Tour player Tom Lehman. It was the fourth “Raven” branded course in America and remains the only Raven facility in Colorado.
“Raven Golf Club at Three Peaks is one of the best high-end, daily-fee golf courses in Colorado, and one of the finest mountain golf layouts nationwide,” says David McDonald, President of Escalate Golf, owner and operator of Raven Golf Club at Three Peaks. “This key message needs to be strategically conveyed to golfers locally, regionally and nationally, along with the Raven brand promise of superior guest treatment, conditions and quality of the overall experience.”
“With its location, design pedigree and country club-level service, Raven Golf Club at Three Peaks has a truly unique story to tell,” says Rich Katz, Managing Director of Buffalo Communications. “We are excited and energized to partner with this outstanding golf property to help it achieve its publicity, branding and revenue goals.”
Raven Golf Club at Three Peaks is a rare combination of a championship layout set against a panorama of towering pines, snow-capped mountains, mountain streams and wildflower meadows. In creating one of the great golf experiences in the American West, Hurdzan/Fry and Lehman utilized the routing of the former Dick’s Phelps-designed Eagle’s Nest Golf Course to create a playing surface on which every hole, landing area and shot value maintains its design integrity and takes advantage of the site’s natural terrain.
The front nine climbs toward the upper reaches of the golf course, culminating at the 533-yard, par-5 sixth hole (“Warriors Mark”), the highest point on the golf course. In plain view from the tee box are the signature “Three Peaks” for which the course is named. The back nine flows across the distinctive mountainous terrain, leveling off relative to roller-coast ride out yet still choc-full of dramatic shot-making.
Raven Golf Club and Three Peaks closes with one of the strongest finishing stretches Colorado, with the final four holes providing a PGA Tour-level ending to an unforgettable round of golf. The 601-yard, par-5 16th features a 150-foot drop from the tee to the landing area below. It is an unforgettable prelude to the two final par 4s, stout two-shotters measuring 468 and 448 yards, respectively.
Unique to the region, Raven Golf Club at Three Peaks’ bunkers are patterned after the distinctive style first introduced by Alister Mackenzie at Cypress Point, Royal Melbourne, and Kingston Heath. Steep faces and deep furrowed edges give way to native grasses perched at the edge of the sand. In addition to being visually dramatic, the “Mackenzie bunkers” frame the golf course and help contain tee shots that can have up to a 10-percent increase in carry due to the course elevation.
Raven Golf Club at Three Peaks 12,400-square-foot clubhouse features a “strong and clean” Alpine architectural style with a “mountain lodge” post-and-beam interior. It houses a fully-equipped pro shop, the “Raven Grill” serving breakfast, lunch and dinner, a member’s locker room with ample space for meetings and special events. A variety of membership levels are available for golfers desiring the benefits of a semi-private facility.
Accolades for Raven Golf Club at Three Peaks include:
ZAGAT America’s Top Golf Courses 09/10, “No. 2 in Colorado”
GOLF Magazine 2008, “No. 6 Best in State”
Golfweek Best Courses You Can Play, “No. 7”
Golf Digest Best in State, “No. 19”
Colorado Avid Golfer, “No. 1 Mountain Course in Colorado”
Colorado Biz Magazine, “Top 3 in Colorado for Tournaments and Events”
Colorado Golf Magazine, “Best Public Mountain Golf Course”
For more information: www.ravenatthreepeaks.com, 970.262.3636
About Escalante Golf
Escalante Golf is a boutique owner and operator of high-end golf properties around the country. Operating partners David McDonald, Elcio Silva and Robert Silva manage the company, which has offices in Colorado Springs, Colorado and Dallas/Forth Worth. Escalante Golf was established in 1991 and has owned and operated numerous golf properties throughout the United States. Escalante Golf plans to continue their growth strategy by acquiring several more properties in the upcoming year.
For more information: www.escalantegolf.com, 214.219.2200
About Buffalo Communications
Vienna, Virginia-based Buffalo Communications is a publicity, media-relations, marketing-communications and branding firm with clients in golf, lifestyle and fashion; golf hard-goods, retail and industry; and golf resort, destination and real-estate. Buffalo uses its extensive network of media contacts to frequently publicize the places, products and services of companies and public agencies. The firm’s creation and implementation of integrated PR programs increases clients’ brand awareness, popularity and revenues. Its expansive client roster of domestic and international category leaders includes Castle & Cooke, Dunning, ECCO, Kaua’i Visitors Bureau (golf co-op), Mission Hills Golf Club (Shenzhen, China) and The St. Joe Company.
For more information: www.buffalocommunications.com, 703.761.1444
Contact:
Shane Sharp
Buffalo Communications
704.519.8381 (cell)
ssharp@billycaspergolf.com
www.buffalocommunications.com