April and May Sales Up 25 Percent, 200 New Accounts Opened, And Two Wins On The PGA Tour
DENVER, June 17, 2009 – YES! Golf, the leader in grooved putter technology, continues to gain momentum through this tough economic climate. YES! Golf has enjoyed a 25 percent increase in sales in April and May compared to first quarter of this year, opened 200 new accounts in the U.S. since February and has won 10 times on the professional worldwide tours, including two wins on the PGA Tour.
“The economic slowdown that started nearly a year ago of course has challenged us,” said Francis Ricci, President, YES! Golf. “However, we took measures to reduce operating expenses in 2008 and now with our sales increasing, we are in a better position financially. I think you have to be a little lucky in this business and with two wins on the PGA Tour and 10 worldwide wins overall this year, it has helped us open more accounts and give our sales a nice lift.”
The winner of the PGA Tour’s Transitions Championship in March and The Players Championship in May both used a YES! C-Groove putter. The hybrid Donna putter was used by the winner of The Players Championship. The Donna putter, with its signature YES! grip of black, white and yellow, received a lot of air time during the weekend telecast. The company received emails and phone calls from consumers on the following Monday morning asking which YES! putter he was using.
The increase in sales and open accounts over the past three months can also be credited to the pipeline of new and innovative products that YES! has introduced. Two new interchangeable hosel putters, Tracy Plus III and Lizzy Plus, both precision CNC milled, accommodate one of four hosel options designed to improve the look and dynamic balance of the putter. YES! also offers custom options with its new internal weighting system called Tour Lock Opti-Vibe Weighting System. By optimizing the weight of the putter, golfers have more stability, feel and control of the stroke path. YES! Golf currently has 24 C-Groove models of putters available in its 2009 product line. The company is currently running a summer promotion for its putters. Buy a YES! C-Groove putter by July 30, 2009 and receive a YES! Golf towel.
In order to continue to reduce operating expenses, YES! Golf has just moved its corporate headquarters to a new location in Denver. “By moving our headquarters, we were able to acquire more warehouse and office space for less money,” said Ricci. “Having made extensive cost cutting changes over the last several months, we will be in good shape when the overall golf industry starts turning around.”
YES! Golf, based in Denver, Colo., is the proven leader in grooved putter technology. Harold Swash, known as the European putting doctor, introduced the innovative theory of concentric grooves in 1995. The company’s C-Groove putters are now used by more than 200 tour professionals worldwide, including winners of 57 tournaments over the past three years. For information on YES! Golf, call 800.845.4327 or visit www.yesgolf.com.
Contact:
Jackie Beck, 860.304.3643, jackiebeck00@hotmail.com.
