Special Edition Tour Bag Showcases Leading Brand’s Distinctly Feminine Style
(Haddonfield, NJ) — Trend-setting golf bag and accessories designer Keri Murschell announces that her company, keri golf, has created a new, special edition bag for LPGA Tour star Christina Kim to carry in competition.
Designed by keri golf to Kim’s specifications, the 25-year-old’s latest custom tour bag is made from high-grade leathers with a metallic finish. Its pink body is trimmed in silver, and Kim’s fun-loving personality is evident in the multi-color popsicles and ice cream cones embroidered on the front and side panels.
Like all keri golf bags, Kim’s unique model is made with unmatched craftsmanship using durable water, stain- and piling-resistant materials. Highlights include a coordinated detachable zip bag to carry personal items to and from the clubhouse, as well as easily accessible interior pockets designed to hold wallets, cell phones, tees and balls.
“Plain and boring isn’t my style, and that’s why keri golf is a perfect fit for me,” says Kim. “The colors and quality are way better than any other brand, and I love that when I’m on the course everyone is checking out both my game and my bag.”
Known for her fashion flair and exuberance, Kim carded three top-10 finishes in 2008, including a tie for second at the Michelob Ultra Open. Following wins at the 2004 Longs Drugs Challenge and the 2005 Mitchell Company Tournament of Champions, she became the youngest player in LPGA Tour history to top $1 million in career earnings. A member of the victorious U.S. Solheim Cup team in 2005, the California native most recently finished seventh at this year’s Kraft Nabisco Championship.
“With her colorful sense of style and great personality, Christina is a very visible player,” says Murschell. “Her enthusiastic attitude is a perfect match with our feminine designs, and this bespoke bag allows us to showcase the eye-catching prints and looks keri golf is known for.”
Influenced by modern American style, keri golf’s 2009 matty collection combines a chic color palette of red, black and white with exaggerated prints in the line’s cart and stand bags, travel covers, head covers, totes and overnight bags.
Retailing from $85 to $375, keri golf’s high-end, fashionable women’s bags and accessories are exclusively made with premium fabrics that bring personality to the course. The line’s sleek, modern looks are created through unmatched craftsmanship using durable water-, stain- and piling-resistant materials.
For more information, visit www.kerigolf.com or call 888.332.5053.
About keri golf
A life-long golfer, Murschell started keri golf in 2003 with an eye toward combining her passion for golf, travel and fashion. Her goal was to create a feminine golf bag with classic appeal and rich accents. Carried in competition by LPGA Tour players, including Christina Kim and Michelle McGann, keri golf’s boldly-patterned products combine chic style with utility and function. Attractively priced, the extremely popular trend-setting line enables golfers of all abilities to look like professionals on the course.
The six-year-old company continues to expand and in July formed an exclusive strategic partnership with leading golf products manufacturer Adams Golf, Inc. Under the agreement, Murschell continues to independently design and produce her signature keri golf line, as well as consult on the design of women-specific bags and other projects for Adams Golf.
keri golf’s bags and accessories, including totes, travel covers and headcovers, are widely available at the finest pro shops and golf-specific retailers in North America and Europe, including world-renowned resorts and clubs like Doral, Trump National, Reynolds Plantation and The Breakers, as well as in Europe at Breuninger department stores, Woman On Sports and Golf Glam Ireland.
Contact:
Andrea Latta
Buffalo Communications
703.891.3383
alatta@billycaspergolf.com
