U.S. Captains, 12-Member Team To Wear Ashworth During Practice Rounds, Matches, As Well As Open and Closing Ceremonies
Carlsbad, Calif. (August 14, 2009)- Ashworth Golf, a division of TaylorMade-adidas Golf, announced that Ashworth has been named the official outfitter of the 2009 U.S. Solheim Cup Team during August 17-23, at Rich Harvest Farms in Sugar Grove, Ill.
“I’m very excited to have Ashworth design the clothes for the 2009 U.S. Solheim Cup Team,” said U.S. Team Captain Beth Daniel. “I know how important it is for the team to look good and be comfortable and Ashworth is going to assist us in making this possible. We’re delighted to be associated with a company like Ashworth.”
It is the first time Ashworth has been selected to design, create and supply the U.S. Solheim Cup Team’s official uniforms. As the official apparel provider, Ashworth will outfit U.S. Solheim Cup Team Captain, Assistant Captains, and their 12-member team. U.S. team members – as well as all Solheim Cup volunteers – will wear Ashworth apparel each day of the three-day 2009 matches, during practice rounds as well as the Opening and Closing Ceremonies.
“It is obviously a privilege to have been selected for the first time to design, create and outfit the official uniforms for the 2009 U.S. Solheim Cup Team,” said Eddie Fadel, Vice President of Apparel for Ashworth. “We have a great partnership with the LPGA, and Ashworth is proud to be affiliated with this tremendous event featuring the game’s finest women’s players on a world stage.”
Because the items need to be functional, it was important for Ashworth to design a collection with equal parts style and spirit. To that end, the U.S. squad’s color palette will be both patriotic and unique – Cabernet, Shell Pink, Electric Blue, Stratus Blue and Fiery Red, grounded by Prairie and White. By adding the extra layers of pink and deep wine to the traditional color story, Ashworth will offer a wide variety of items to make a standout collection for the U.S. Team. Ashworth items, including the U.S. team’s daily uniforms, will be available to purchase online at www.solheim-merchandise.com.
About Taylor Made Golf Company, Inc. dba TaylorMade-adidas Golf Company
TaylorMade Golf has led the golf industry’s technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world. In 1998, TaylorMade became a wholly owned subsidiary of the adidas Group. adidas Golf creates high-performance, technology-infused golf apparel and footwear worn by hundreds of professional golfers around the world. Ashworth, which became a brand of the TaylorMade-adidas Golf Company in 2008, creates relaxed, lifestyle-oriented golf apparel synonymous with authenticity and quality. Learn more about TaylorMade-adidas Golf and its brands at (866) 530-TMAG (8624) orwww.tmag.com, www.taylormadegolf.com, www.adidasgolf.com, and www.ashworthinc.com.
About the adidas Group
The adidas Group is one of the global leaders within the sporting goods industry, offering a broad range of products around three core segments such as adidas, Reebok and TaylorMade-adidas Golf. Headquartered in Herzogenaurach, Germany, the Group has more than 38,000 employees and sales of Ì¢?åÂ10.8 billion.
Public Relations Department