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August 19, 2009

BAINBRIDGE ISLAND, Wash. (August 18, 2009) – Just Fore You™, maker of designer-fashioned, elegant golf-inspired jewelry, will make its official début at the PGA Fall Expo Sept. 1-2 at Mandalay Bay Resort & Casino in Las Vegas. The hand-designed pieces, including necklaces, rings and bracelets, will be on display in booth #328, with a number of gem choices available for various designs.

“We look forward to exhibiting our beautiful golf jewelry to PGA Fall Expo attendees,” said Lucia Olson, CEO/Designer of Just Fore You. “Our stylish pieces will add panache to any golf shop. In addition to complementing players’ golf ensembles, they make great tee and tournament prizes and holiday gifts. Fashion-conscious players will love wearing our jewelry both on and off the golf course.”

Just Fore You (www.justforeyou.com) is the new golf division of Olson’s original jewelry company, Designed by Lucia™ (www.designedbylucia.com). Olson is the sole designer of each piece in all the collections. An award-winning jewelry maker and artist, Olson integrates golf themes and representative golf items in her Just Fore You lines. Made from the finest materials and semi-precious gemstones, each piece, distinctive and sophisticated, can be customized with the selection of metal and gemstones. Although sterling silver is the metal being shown on pieces displayed at the PGA Fall Expo, gold also is available.

The “Fairway Pendant™”, Just Fore You’s signature design, consists of a cabochon malachite set in sterling silver with a white sapphire ‘golf ball’, accompanied by a 16″ sterling-silver chain. Shapes vary on each unique piece. The sterling-silver “Tee & Ball Ring™” features white sapphires on one side and a choice of gemstone on the other; the “Tee & Ball Bangle™” bracelet is designed along the same lines. The “Golf Cuff” is a striking cuff-style sterling-silver bracelet fashioned from overlapping layers forming ‘golf balls’, with a choice of white, pink or green sapphires.

Just Fore You jewelry will be available in select golf shops and resorts across the U.S. and on the company Web site, www.justforeyou.com.

Contact:
Sally J. Sportsman
407-248-1144
sjsport@earthlink.net

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