MEMPHIS, Tenn. – The world’s leading shaft manufacturer, True Temper has launched its all-new Web site (www.truetemper.com) to showcase the most successful line of golf shafts in the history of the game. The new site offers strong full-screen visuals, brand-specific news and information, a media player and easy navigation for golfers to learn more about the most popular shafts on the pro tours.
Shafts designed and manufactured by True Temper Sports have been number one on the PGA Tour for more than 70 years. The new True Temper web site delivers the latest information on the company’s tour success and shaft designs – from the world-renowned Dynamic Gold to the all-new, super lightweight GS95.
“As the world leader in innovative, high-performance golf shafts, we are dedicated to leading the industry in providing golfers of all skill levels the resources they need to find the best shaft for their game,” says Scott Hennessy, president and CEO of True Temper Sports. “True Temper is in the enviable and exciting position to have big news to share with golfers on a weekly basis, from tour wins to R&D breakthroughs. The new True Temper site will serve as a central hub for this information and a one-stop shop for anyone looking for the most current information on the products, Tour news, shaft technologies and custom fitting options.”
The new site is a part of the True Temper’s global electronic initiative which also includes social media platforms, web-based loyalty programs, quarterly e-newsletters and partnerships with several media outlets to expand the company’s online presence.
With manufacturing facilities and offices located throughout the world, True Temper retains the largest market share globally in golf shafts. True Temper brands, particularly Dynamic Gold, dominate world tour headlines week after week more than all other shaft brands combined. True Temper shafts have won 36 PGA TOUR events this season alone, including all four of the PGA TOUR major events.
For more information on True Temper Sports or True Temper shafts, visit www.TrueTemper.com. True Temper can also be found on Facebook at facebook.truetemper.com.
The leading manufacturer of golf shafts in the world, True Temper Sports is consistently the number one shaft on all professional tours globally. The company markets a complete line of shafts under the True Temper®, Grafalloy® and Project X® shaft brands, and sells these brands in more than 30 countries throughout the world. True Temper Sports is proudly represented by more than 800 individuals in ten facilities located in the United States, Europe, Japan, China and Australia. For more information, visit www.truetemper.com.
Contact:
John Meng
Meng & Associates Inc.
“Marketing That’s Custom Fit”
P. 512.331.8600 F. 512.331.8601
www.mengassociates.com