Half of the Plastic Cleat Field at the FedEx Cup Playoffs Choose to Wear the Softspikes Brand; Black Widow® Tour™ Continues its Success on Pro Tours, Capturing a Victory at the Nationwide Tour’s Utah Championship and a 2nd Place Finish at the PGA TOUR’s BMW Championship
Brentwood, Tennessee, September 14, 2009 … Softspikes® golf cleats – the world’s best selling cleat brand – continues its surge on the PGA TOUR and through the 2009 FedEx Cup Playoffs as half of the plastic cleat field at the BMW Championship wore Softspikes brand cleats. Additionally, Softspikes’ innovative new Black Widow® Tour™, golf’s first adjustable plastic cleat, continues its hot streak in the Pro Tours, capturing the Nationwide Tour’s Utah Championship and a 2nd place finish at the BMW Championship.
Complementing Softspikes’ field dominance over the weekend, 32 of the top 34 players at the Nationwide Tour’s Utah Championship wore PrideSports products, along with 27 of the top 36 finishers at the LPGA’s NW Arkansas Championship.
“It was another great weekend on Tour for Softspikes products, as we continued to capture both victories and total field dominance,” said John Hohman, VP of Marketing, PrideSports. “As more and more players across all Tours continue to wear our newest cleat technology, the Black Widow Tour, popularity for this product is surging.”
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Glenn Mastro (gmastro@mastrocomm.com)
Stefanie Schiavello (stefanie@mastrocomm.com)
Mastro Communications, Inc. @ 732-469-5700
