VAN NUYS, Calif. (Sept. 15, 2009) – Frogger (www.froggergolf.com), designer and manufacturer of consumer- friendly, functional golf accessories, named CGPR (www.cgprpublicrelations.com) its public relations agency of record, effective immediately. CGPR, specializing in consumer public relations, including sports and fitness, will use its expertise to help grow the Frogger brand utilizing media relations, social media and trade show support. Frogger, founded by Jeremiah Bohannon in 2005, developed and launched two primary products, the BrushPro and Amphibian Towel, both of which earned the prestigious “Best New Product” awards at the 2008 and 2009 PGA Merchandise Show respectively.
Unlike common golf towels used to wipe dirt and grass off club surfaces, the patent-pending Amphibian Towel stays both wet and dry simultaneously, giving golfers the ability to clean clubs anytime rain or shine. Manufactured with an interior 100% bamboo towel and an exterior 100% cotton jacquard towel with a waterproof barrier in between, the Amphibian towel is naturally anti-fungal, available in two sizes and in a variety of colors. The BrushPro lets golfers clean club faces and shoe spikes in seconds by eliminating dirt and grass. BrushPro, the only golf brush with patented Combo Bristles and interchangeable components, has an ergonomic handle and clips to any golf bag with a retractable snap back cord for ease of use.
“CGPR has a proven track record of growing young companies by developing communication strategies that communicate the brand’s unique story,” said Jeremiah Bohannon, president and founder of Frogger. “Their experience will play an important role in furthering Frogger’s reputation and recognition with new consumers.”
Frogger products are available online at www.froggergolf.com, and throughout the US and Canada in several retail locations including Dick’s Sporting Goods, Golf Galaxy, Golf Mart, Rodger Dunn’s, Edwin Watts, Golf Town and PGA Superstores.
ABOUT FROGGER: Frogger is a California based company that designs, develops, manufactures, markets and distributes high quality golf accessories. The company has launched two primary products the BrushPro, a patented premium brush designed to clean golf club faces and shoe spikes, and the Amphibian Towel, a patent-pending golf towel designed to clean golf clubs while keeping golfers’ hands and grips dry. Both products were “Best New Product” award winners at the industry leading PGA Merchandise Show in 2008 and 2009. For more information, http://www.froggergolf.com.
ABOUT CGPR: CGPR is a public relations firm with a consumer focus, leveraging a wide scope of expertise on behalf of clients that are established leaders in their industries. This broad experience enables the Agency to utilize its over 75 years of expertise across a wide variety of categories including corporate communications, social media, government relations, crisis management, media relations and strategic planning. The Agency, founded 16 years ago by Chris Ann Goddard, has a staff with a proven track record from both the agency and client perspectives. CGPR is headquartered in Marblehead, Mass., just outside of Boston. For more information, www.cgprpublicrelations.com.
Contact:
Traci Simpson, CGPR
traci@cgprpublicrelations.com
781-639-4924 x 115
