PALM BEACH GARDENS, Fla. – PGA Golf Exhibitions and PING, now in its 50th year of bringing game-changing innovations to golfers world-wide, announced today the continued support by PING of the 2010 PGA Merchandise Show, Jan. 28-30, in Orlando, Fla. Following the most comprehensive product launch in PING history this summer, the company announced it will return to the global industry’s annual gathering to showcase its newest products and fitting tools at the Outdoor Demo Day, Indoor Demo Days, on the Show floor and as a sponsor of the PGA Magazine Merchandisers of the Year Conference.
“We’re excited to take part in the 2010 PGA Merchandise Show,” said John Solheim, PING Chairman & CEO. “It’s a tremendous venue for us to share our newest clubfitting technologies while continuing the launch of our latest product lines. The role of the PGA Professional in communicating the benefits of custom fitting to golfers takes on even greater importance as the golf industry works toward ensuring a healthy future for the game. We look forward to meeting with our customers and industry leaders as we begin the 2010 golf season.”
During Outdoor Demo Day, scheduled for Wednesday, Jan. 27, 2010, at Orange County National Golf Center & Lodge in Orlando, PING will showcase its latest fitting tools, including its newest version of nFlight Custom Fitting Software, while giving PGA Professionals the opportunity to test its new G15 and i15 product lines. PING fitting specialists will be on-hand to share their latest best practices to support retail efforts in 2010.
From Thursday, Jan. 28 to Saturday, Jan. 30, PING will exhibit on the show floor, sponsor the PGA Best Practices Clubfitting Area and participate in the Indoor Demo Days at the Orange County Convention Center. All Show attendees will be able to receive hands-on best practices information from the recognized leader in clubfitting and test the latest PING products on both the indoor golf range and short games areas.
Additionally, PING will return as the exclusive golf equipment company sponsoring the 3rd Annual PGA Magazine Merchandisers of the Year Conference, Jan. 24-26, at the Reunion Resort in Orlando. The conference will bring together attending 2009 PGA Merchandisers of the Year selected by The PGA of America’s 41 nationwide Sections. They will be joined in the unique forum by other merchandising experts.
“We are honored to have PING join us again as part of the PGA Equipment Forum and Outdoor Demo Day at the 2010 PGA Merchandise Show,” said PGA of America President Jim Remy. “The PGA of America has a long history with PING and we are glad to continue the tradition of connecting with PGA Professionals at our Association’s largest membership gathering and the global golf industry’s annual business summit.”
About the PGA Merchandise Show
Since its inception in 1954, the PGA Merchandise Show has become the world’s most influential golf trade show and the global summit for the business of golf. In January 2010, the PGA Merchandise Show will once again welcome more than 45,000 industry professionals from some 75 countries to uncover the latest trends, source the newest golf merchandise, test the latest equipment, enhance careers, learn proven business best practices, network among peers and grow the business of the game.
The PGA Merchandise Show and PGA Fall Expo are organized in partnership with The PGA of America.
About PING
PING is a family-owned company founded in 1959 in the garage of Karsten Solheim. Karsten’s frustration with his putting inspired him to design his own putter, which created a “pinging” sound when striking a golf ball. Today, PING designs, manufactures and markets a complete line of golf equipment including metal woods, irons, putters and golf bags. PING has become synonymous with innovation, quality and service in the world of golf. Solheim, who passed away in 2000, is the only person to be inducted into the World Golf Hall of Fame as a golf club manufacturer. The Phoenix-based company is now under the direction of Solheim’s youngest son, John A. Solheim. PING game-improvement products can be found in more than 70 countries. For more information, visit www.ping.com.
Contact:
Sherry Major | PGA Golf Exhibitions – 716.662.3855 | smajor@reedexpo.com
Pete Samuels | PING – 602.687-5487 | petes@ping.com
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