New Styles More Fashion-Forward than Traditional-Fairway
(Londonderry, New Hampshire) – Danish shoemaker ECCO announces the arrival of its men’s Golf Street Premier, a tremendously versatile, trend setting hybrid sport-casual shoe designed specifically for wear both on and off the course.
Taking its cues from modern men’s fashion, Golf Street Premier includes funky color pops of cactus green, fanta orange and chili red, as well as cool metal-rivet accents. The ideal combination of style and function – thanks to full-grain leather uppers, a sleek PU midsole and pre-molded traction bars which are extremely durable – this unique offering retails for $140 and is available at www.eccousa.com.
“This shoe is perfect for golfers who want superior performance on the course and the stylish versatility of a street shoe for everyday use,” says C.B. Tuite, General Sales Manager, ECCO USA Golf Division. “It’s made using a proprietary direct-injection process that creates a one-piece construction that won’t break down over time, which means it’s a terrific value-driven gift this season.”
The Golf Street Premier comes with synthetic blend wide-flat laces in two different colors for added user customization, including a contrast option for an additional dose of flavor.
ECCO golf shoes are preferred by scores of international Tour stars, including Fred Couples, Aaron Baddeley, Colin Montgomerie, Stuart Appleby, Arjun Atwal, John Bickerton, Bradley Dredge and many others.
Guaranteeing a level of quality that cannot be matched by any major footwear manufacturer, each ECCO golf shoe is made using a proprietary, direct-injection process. Touched by more than 225 sets of highly-skilled hands during production, each model is a testament to the brand’s unrivalled attention to detail that helps discerning players look, feel and play their best.
About ECCO
ECCO is a world leading brand with fashionable comfort quality shoes.
Founded in 1963 by Karl Toosbuy, ECCO is the only major shoe manufacturer to own and manage the entire value chain from cow to consumer. ECCO has more than 15,000 employees, direct subsidiaries in Europe, the Far East and North America, and partners worldwide.
Based on ECCO’s many years of tradition in shoemaking, ECCO delivers uncompromising comfort and design and the products are sold in more than 3,800 shops all over the world. In 2008, ECCO sold over 17.5 million pair of shoes and reached a turnover of DKK 5.4 billion. However, ECCO’s aim has never been to be the biggest – but always to be the best.
ECCO USA is based in Londonderry, New Hampshire. For more information: visit www.eccousa.com, 800.886.3226.
Contact:
David Griffith
Buffalo Communications
703.891.3391
dgriffith@buffalocommunications.com
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