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Cleveland Golf/Srixon To Exhibit At 57th PGA Merchandise Show, Jan. 28-30, 2010

November 4, 2009

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Palm Beach Gardens, FL – PGA Golf Exhibitions and Cleveland Golf/Srixon today announced the company’s continued support of the annual PGA Merchandise Show, Jan. 28-30, 2010, in Orlando, Fla. Cleveland Golf/Srixon will return to the Outdoor Demo Day, Indoor Demo Days and within an exhibit on the Show floor to introduce its newest equipment, apparel and the Cleveland Golf Scoring Clinics, a new short game program designed for PGA Professionals and golf retailers to utilize for their students and customers at their facilities.

“We are excited about participating in the 2010 PGA Merchandise Show,” said Todd Harman, Executive Vice President/General Manager of Cleveland Golf/Srixon. “In addition to exhibiting on the show floor, we also look forward to allowing attendees the opportunity to test our full product line at the Outdoor Demo Day. The PGA Show will also serve as a platform to introduce and kick-off our Cleveland Golf Scoring Clinics, which will be offered on a national level throughout 2010.”

During Outdoor Demo Day, scheduled for Wednesday, Jan. 27, 2010, at Orange County National Golf Center & Lodge in Orlando, Cleveland® Golf/Srixon® will introduce PGA Professionals and golf retailers to the Cleveland® Golf Scoring Clinics program in the presentation area while showcasing their full product line on the range and short game practice areas.

From Thursday, Jan. 28 through Saturday, Jan. 30, at the Orange County Convention Center, Cleveland® Golf/Srixon®, Never Compromise® and Cleveland Classics™ apparel brands will have a significant exhibition and marketing presence within the equipment hall and in front of some 45,000 attending industry professionals. Attending PGA Professionals and golf buyers also will be able to test products at the Indoor Demo Days and within a new Cleveland® Golf/Srixon® short game area.

“We are pleased to announce the continued participation of Cleveland® Golf, Srixon®, Never Compromise® and Cleveland Classics™ apparel at the PGA Merchandise Show,” said PGA Golf Exhibitions Group Vice President and General Manager Ed Several. “New show platforms will introduce exciting products and programs from each of these leading golf brands for buyers who are coming from all over the world. This, plus the opportunity to meet with company leaders, provides great value to our annual industry gathering.”

About the PGA Merchandise Show
Since its inception in 1954, the PGA Merchandise Show has become the world’s most influential golf trade show and the global summit for the business of golf. In January 2010, the PGA Merchandise Show will once again welcome nearly 45,000 industry professionals from some 75 countries to uncover the latest trends, source the newest golf merchandise, test the latest equipment, enhance careers, learn proven business best practices, network among peers and grow the business of the game. Nearly 1,000 golf vendors, representing every business sector of golf from market leaders to start-up companies, will display and demonstrate hundreds of thousands of golf merchandise that will appear in golf shops and retail stores throughout the 2010 golf season. For more information, visit www.pgashow.com.

The PGA Merchandise Show is organized in partnership with The PGA of America.

About Cleveland® Golf/Srixon®
Cleveland® Golf, Srixon®, Never Compromise® and Cleveland Classics™ apparel are brands owned by SRI Sports Limited. With corporate headquarters based in Kobe, Japan, SRI Sports is the fourth largest golf company in the world, as well as one of the world’s leading patent holders in golf ball technology. For more information, visit us online at www.clevelandgolf.com, www.srixon.com, www.nevercompromise.com and www.clevelandclassicsapparel.com.

Contact:
Sherry Major | PGA Golf Exhibitions – 716.662.3855 | smajor@reedexpo.com
Keith Patterson | Cleveland® Golf/Srixon® – 714.889.5808 | KeithPatterson@clevelandgolf.com

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