Boston, MA – November 5, 2009 – VCT Corporation (www.vctcorp.com), the private club industry’s leading communications solutions company announced today that it will be sponsoring “ACTIVATE!,” the new cutting-edge eMagazine dedicated to educating the Private Club Industry on member awareness and engagement strategies. Based on the fact that the key to successful club operations is member satisfaction and activation, this dynamic ePublication will provide examples on how today’s clubs can successfully “communicate-to-activate” their members.
“ACTIVATE!” will be a forerunner in its class, providing a well-rounded selection of insightful articles, case studies, best practices and rich media to enhance the overall reader experience and fortify the publication’s educational impact.
Stephen Ready, President and CEO of VCT commented, “We are proud to be sponsoring such a valuable industry resource that truly exemplifies the meaning of the word “Activate.” Our goal is to ensure industry professionals gain a deeper understanding as to how they can stimulate their members-whether it’s through more professional email communication, creative event conception, effectively increasing website traffic, or heightening the awareness around club events and promotions.”
With increasing competition for members’ time and attention in this modern world, clubs must broaden their knowledge and continuously apply new strategies for member activation, retention and loyalty. “ACTIVATE!” will be a valuable asset for club managers and staff, management companies, committees and boards, keeping them abreast of trends, news and industry events. With its contemporary aesthetic and enriching content, “ACTIVATE!” will be a highly engaging read for anyone with a vested interest in the success of the private club industry.
To sign-up for “ACTIVATE!” today, click here: http://www.vctcorp.com/Newsletter.htm
About VCT
VCT is the private club industry’s leading marketing solutions company delivering custom communications and media programs designed to spur relationship marketing and member/customer retention, and as a result, drive increased revenue, profitability and growth. VCT is a forward-thinking strategic partner with expertise in both business-to business and business-to-consumer custom media and custom ePublishing products. Founded in 1999, VCT consistently delivers measurable solutions for a diverse base of clients, including ClubCorp USA, Empire Golf Management, Honours Golf, Club Managers Association of America (CMAA), Club Managers Association of Europe (CMAE) and individual private clubs spanning the globe. Visit www.vctcorp.com for additional company information or to view samples of our work.
To sign-up for “ACTIVATE!” today, click here: http://www.vctcorp.com/Newsletter.htm
Contact:
David Brault
VCT Media Relations
617-566-7055 ext. 215 dbrault@vctcorp.com
