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Nike Golf Introduces New Adjustable Fairway Woods In The VR Line

January 14, 2010

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BEAVERTON, Ore. (January 12, 2010)- Nike Golf has been closely working with its stable of Tour athletes to optimize shape, adjustability and face thickness to deliver the ultimate performance fairway metal – the new VR STR8-FIT Tour fairway woods. This introduction follows in the footsteps of Nike Golf’s recently announced new premium drivers, the VR STR8-FIT Tour and the VR Tour.

The VR STR8-FIT Tour fairway woods, available on January 28, 2010, are designed for golfers who are refining their game and demand Tour quality performance. Nike Golf athlete and 2009 U.S. Open champion Lucas Glover used the VR STR8-FIT Tour 15 degree 3-wood at the SBS Championship where he led the field for three rounds.

The premium VR STR8-FIT Tour fairway woods include the award-winning STR8-FIT face-angle technology that has 32 face options to shape any shot and tame any course. As with the VR STR8-FIT Tour drivers, the VR STR8-FIT Tour fairway woods feature Nike’s distinctive red Compression Channel on the sole. The split compression channel optimizes a 455 ultra thin steel face that delivers a hotter response and longer shots.

“Our athletes prefer a smooth sole design for optimized playability on tight fairway lies,” said Tom Stites, Director of Club Creation for Nike Golf. “In order to achieve that, we split the compression channel on the sole to provide improved performance from every lie.”

The VR STR8-Fit Tour fairway woods include a thin Nike Powerbow design that places the center of gravity low and forward for faster swing speeds. With a Tour-inspired round shape head, the VR STR8-Fit Tour fairway woods feature a mid shallow head design. The VR STR8-FIT Tour fairway woods come with an Aldila Voodoo shaft that delivers score technology that strengthens the shaft and creates a more consistent performance.

Availability: January 28, 2010 at golf shops and specialty stores nationwide.

VR STR8-FIT Tour Fairway Woods

Men’s: Loft Options: 3+ (RH) 3; (RH/LH); 4 (RH); 5 (RH/LH); All available in: A,R,S,X
MSRP: $299.99

Located in Beaverton, Oregon, Nike Golf designs and markets golf equipment, apparel, balls, footwear, bags and accessories worldwide. Nike Golf is passionately dedicated to ushering in the future of this great game by developing ground-breaking innovations that enable athletes to perform at their physical and mental peak. For more information on Nike Golf, visit our Web site at www.nikegolf.com . To follow Nike Golf on Twitter visit www.twitter.com/nikegolf and to become a fan on facebook go to www.facebook.com/nikegolf. Editors and journalists in the U.S. seeking editorial information and downloadable images, visit www.nikegolf.com/presscenter . For international journalists, please contact Nike Golf’s public relations representative in respective countries for information.

Contact:
Beth Gast
Nike Golf
503.532.8852
beth.gast@nike.com

Gretchen Wilhelm
Nike Golf
503.532.6236
gretchen.wilhelm@nike.com

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