SAN DIEGO, CA – January 13, 2010 – Graphite Design, maker of some of the most widely played premium shafts on the PGA TOUR, announced that it will be participating in the PGA Merchandise Show on January 28 – 30 at the Orange County Convention Center in Orlando, FL. The company will also be participating in the Demo Day on Wednesday, January 27 at Orange County National Golf Center and Lodge.
Graphite Design’s full line of products will be displayed at the Equipment Test Center in Hitting Bay #3 in the Orange County Convention Center and on the driving range at the demo day. Attendees will have the opportunity to check out the latest products including the new Tour AD DI shafts and the popular AURA, Tour AD YSQ ST, and Tour AD YSQ shafts.
Designed to provide more power and stability, the Tour AD DI shaft, manufactured exclusively at Graphite Design Japan, has been integrated with Toray Company’s new Nanotechnology material in the tip section of the shaft. This unique tip technology creates optimal launch and spin conditions to produce increased accuracy and distance. The shaft made its debut on the major Tours in the fall of 2009 and has already been put in play in competition by numerous professional golfers. Tour players have been impressed by the fact that when using the Tour AD DI shaft they can increase ball speed and accuracy without giving up distance.
AURA shafts are available in four different “aura” colors based on the performance needs of both professional and amateur golfers. Options include RED for the long hitter who uses the professional tees; GOLD for the better player who tees off on the championship tees; BLUE for the shot maker hitting off the men’s tees, and GREEN for golfers hitting off the women tees. Swing speeds for each flex are displayed on the shaft.
The Tour AD YSQ ST features a stiffer tip to launch the ball lower and create the perfect descent angle to maximize distance for the players with 90 + swing speeds. Graphite Design has incorporated ACI technology into the Tour AD YSQ ST to enhance the feel and stability of the shaft.
YSQ shafts were first introduced in 2008. The family of shafts incorporates an exclusive technology called AXIAL COMPOSITE INTERLACE (ACI) technology. Graphite Design engineers have discovered that strategic orientation of fibers in multiple angles gives the golfer ultimate performance. The ACI technology stabilizes the club eliminating shaft deformation to enhance the playability of today’s larger club heads. The enhancement leads to superior distance and unmatched accuracy in every shot.
Graphite Design International manufactures the highest quality shafts in the world for Pure Distance and Perfect Accuracy. Graphite Design shafts can be seen in play by the best professional players on the PGA, Nationwide, Champions, Japan, European and LPGA tours. Graphite Design shafts reinforced its dominance on the Japan Tour, where it has claimed 163 consecutive graphite wood shaft brand counts — an unprecedented streak which dates to 2003. On the PGA Tour, Graphite Design shafts have helped professionals earn 64 victories since 2004 and millions of dollars in prize money. A total of 8 US distributors and 5 European and Asian distributors supply Graphite Design shafts to over 1000 custom fitters around the world.
About Graphite Design
Graphite Design, established in Japan in 1989 and in the U.S. in 1997, is the industry leader in shaft technology and the preferred brand for golf professionals worldwide. One of the world’s three largest golf-club shaft manufacturers, the company made its mark manufacturing premium shafts for most of golf’s major OEMs, including the top four companies by sales volume. Graphite Design shafts continue to be preferred by top club makers the world over while the company’s mainstay YS shafts, Pershing shafts and other models are extremely popular among avid and occasional golfers.
Revolutionary technology, design and sourcing the most advanced materials are trademarks in all Graphite Design shafts, making them the highest quality performance shafts on the market. Validating the company’s “AD” logo, all of Graphite Design’s PGA Tour-proven shafts specifically promote “Accuracy and Distance” and these key competitive advantages are helping professional and amateur golfers optimize their games after switching to Graphite Design shafts. For more information about Graphite Design, call 888.707.6132, e-mail info@gdintl.com, or visit www.gdintl.com.
For media inquiries about Graphite Design please contact Tracy Nackel at 760-420-1602 / tnackel@cox.net or Vanessa Price at 714-544-6515 / readthegreens@aol.com.
Contact:
Tracy Nackel
TEN Marketing & Public Relations
tnackel@cox.net
760-420-1602
Vanessa Price
TEN Marketing & Public Relations
readthegreens@aol.com
714-544-6515