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Etonic Plans For PGA Show

January 20, 2010

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WESTBOROUGH, Mass., Jan. 18, 2010 ̢?? Etonic Worldwide will showcase its 2010 footwear and glove line next week at the 57th PGA Merchandise Show, Jan. 28-30 in Orlando, Fla. Etonic will be in meeting room W207-A in the Orange County Convention Center.

Etonic has added the Dri-Tech and Sport-Tech golf shoes to its 2010 footwear line. Both shoes feature its patented PowerPlay Outsole technology. The PowerPlay Outsole System is designed to work with the foot’s natural anatomy to promote traction, flexibility, stability and the range of motion required to execute proper footwork and optimize balance in the swing. The Dri-Tech and Sport-Tech outsoles feature an inside-out spike placement, powerpod, powerplay flex zones and Etonic’s patented stabilizer technology. The Powerplay Outsole has received outstanding reviews from retailers and consumers since its launch in 2008.

“Game improvement has always been the pillar of Etonic’s success,” said Kent Wheeler, director of sales and marketing. “The Powerplay Outsole System is another example of Etonic’s patented technology improving the game for golfers. Now by adding the outsole to the Dri-Tech and Sport-Tech we are able to give golfers a high-performance shoe at a mid-price point.”

Etonic will also be displaying its popular Perfect Fit golf gloves which feature a unique Stabilizer Island Thumb™ and a split palm construction. The Perfect Fit glove collection includes the Ultimate glove, which is a full Cabretta leather glove; the popular combination glove called G>SOK; and the All Weather, Rain and Winter gloves.

To book an appointment at the show, contact Kent Wheeler at 781.419.3020.

Founded in 1876 by Charles Eaton and headquartered in Westborough, Mass., Etonic builds footwear based on technical innovation, superior quality and ultimate comfort. Etonic offers men’s and women’s footwear and accessories for golf, running, and bowling. For information on Etonic call 1-866-8-ETONIC (386642) or log onto www.etonic.com.

Contact:
Jackie Beck, 860.304.3643, or jackiebeck00@hotmail.com.

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