NEW BEDFORD, Mass., Jan. 24, 2010 – The new Kate Lord™ headwear collection by AHEAD is a nice blend of fashion with its classic fit and style and functionality. The collection offers ballmarker caps and visors with unique motif designs, new hat clips with crystal ballmarkers and a new line of crystal visors and tech caps for women.
“We are very excited about our new line of caps and visors for women,” said Tracy Wilson, general manager, Kate Lord. “There is not only a wide selection of headwear for women to choose from but also they can show their personalities with the variety of styles and ballmarker motifs offered. Kate Lord first introduced themed hat clips and ball markers two years ago and golf shops couldn’t keep them in stock. We decided to expand the line and also add a cap and visor that has the magnet motif built right into the brim with matching ballmarker. The designs are fun and usually generate a lot of buzz on the greens.”
Kate Lord Ballmarker Caps And Visors
Kate Lord is offering a line of caps and visors designed to make marking your ball on the green fun and easy. The brim on the caps and visors has a rubber designed motif logo that comes with matching Kate Lord magnet. There are two styles of caps and two styles of visors women can choose from.
K50WTB – Casual Sandwich Cap: An unstructured pigment-dyed twill that has a cloth closure strap with metal grab. It is available in bubblegum and white with hearts for the rubber magnet and ballmarker; lilac and white with a golf cart for the rubber magnet and Kate Lord logo ballmarker; and black and white with the Kate Lord signature rubber magnet and ballmarker.
K45WTB-1 – Casual Solid Cap: Also an unstructured pigment-dyed twill with a cloth closure strap and metal grab. It is available in horizon and white with a golf bag as the rubber magnet and a Kate Lord logo ballmarker or lime and white with palm trees as the rubber magnet and sandals as the ballmarker.
K68WTB – Ladies Lite Visor with Bungie Coil: A low rise soft brim visor with a coil back for a flexible fit and a terry cloth lining for added comfort. The visor is available in four colors with four different motifs with a matching Kate Lord ballmarker – lime with golf bag, bubblegum with hearts, eggplant with golf cart and white with a palm tree.
K68WTB – Ladies Clip-On Visor: A comfortable and soft low rise clip on visor with terry cloth lining for additional comfort. The visor is available in six colors – white with bubblegum trim, white with lime trim, white with lilac trim, all-white, all-black, and bubblegum. Each visor has a different rubber magnet and ballmarker motif to choose from.
Kate Lord Crystal Visors
K688CR1 – Chino Twill Crystals On Rise Visors: Designed to add a little glitter and sparkle to the wardrobe, the new clip-on crystal visors feature two rows of clear crystals on the headband and a terry cloth inner lining for comfort. The visors are available in three colors – white, black and pink. Crystal caps and t-shirts are also new for 2010.
Kate Lord Crystal Hat Clips And Ball Markers
Kate Lord has added five new crystal hat clips and ball markers to its popular line. The new motifs are a palm tree hat clip with sandals and a pineapple ballmarker; four playing cards hat clip with choice of spades, clubs, hearts and diamonds as ballmarker; beer mug hat clip with pretzel ballmarker; french fry hat clip with hamburger ballmarker; and soda bottle hat clip with bottle cap ballmarker.
Kate Lord Tech Caps
The new Kate Lord Tech caps are offered in three soft crown low profile styles.
* K47TEN: Soft Crown with Coolmax: A great cap for the golf course or tennis court. This cap is made with Coolmax fabric to keep the head cool and dry on warm days. It has a Velcro rubber tab closure and is available in black with white trim or white with black trim.
* K44PRF: Soft Crown with Brushed Microfiber and Foamy Mesh: This cap has a brushed microfiber front with a foamy mesh back, ideal for warm days on the links. It has a Velcro rubber tab closure and comes in five colors – bubblegum, black, sapphire, lime and sorbet.
* K47MCR: Soft Crown with Brushed Microfiber: Made of brushed mircofiber this cap is a staple in the wardrobe. The cap has a Velcro rubber tab closure and is available in white with bubblegum trim; black with white trim; and bubblegum with white trim.
To view the entire 2010 Kate Lord headwear collection, go to www.aheadweb.com. The headwear collection can be customized using traditional embroidery or the revolutionary new ornamentation offerings such as the vintage label, woven appliqué label, the woven appliqué label with embroidery and the popular rubber appliqué label.
AHEAD® is a designer and marketer of branded headwear, apparel and accessories. Headquartered in New Bedford, Mass., the company operates four distinct business units: the AHEAD® men’s apparel line; AHEAD® Headgear, AHEAD® “Heavy Metal™” line of golf accessories and the Kate Lord™ Collection of ladies hats, ladies apparel and ladies accessories. AHEAD is a supporting partner of PGA Golf Retirement Plus, a licensee of the USGA, PGA of America, PGA TOUR and the official headwear of the AJGA. For information on AHEAD, visit www.aheadweb.com.
Contact:
Jackie Beck
AHEAD Public Relations
860.304.3643
jackiebeck00@hotmail.com
