72% of plastic cleat field, including 4 of the top 5 finishers, wore Softspikes at Bay Hill;
winner of the Nationwide Tour’s Chitimacha Louisiana Open also donned Softspikes
BRENTWOOD, Tenn., March 29, 2010 … For the second straight year, Softspikes®, the world’s best-selling golf cleat brand and #1 Cleat on TOUR, captured the plastic cleat field at the PGA TOUR’s Arnold Palmer Invitational at Bay Hill, as 72% of the plastic cleat wearing field, including 4 of the top 5 finishers, wore Softspikes’ stable of products, according to the Independent Darrell Survey.
In other Tour news, the winner and 32 of the top 38 finishers at the Nationwide Tour’s Chitimacha Louisiana Open, all wore Softspikes cleats. In addition, 24 of the top 38 finishers at the LPGA Tour’s Kia Classic also wore Softspikes cleats including Pulsar®, the #1 Cleat on TOUR, and Black Widow® Tour™, golf’s first adjustable cleat.
“Despite less than perfect playing conditions, we had another great weekend throughout professional golf, capturing the cleat field across all tours, dominating the leaderboards, and adding another outright player victory on the Nationwide Tour,” said John Hohman, Vice President of Marketing, PrideSports.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Stefanie Schiavello
stefanie@mastrocomm.com
Mastro Communications, Inc.
732-469-5700
