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Project X Graphite Blasts Competition At Bay Hill

March 31, 2010

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MEMPHIS, Tenn. – Two weeks after delivering victories at the World Golf Championships – CA Championship and the Puerto Rico Open, the new Project X graphite shaft took the first- and second-place victories at the Arnold Palmer Invitational.

The champion at Bay Hill played the new Project X graphite wood shaft in his driver and 3-wood and the new Project X graphite hybrid shaft in his hybrid. He earned $1.08 million with the win and became the first player since 2001 to win twice on the Florida Swing and emerged as seventh in the official world golf ranking. Additionally, the second place finisher at Bay Hill played the new Project X shafts in his driver, 3-wood, 5-wood and hybrid.

“The Project X graphite shafts have exploded on tour since we officially launched them late last year,” says Chad Hall, director of product marketing and global tour operations for True Temper. “At Bay Hill, 21 Project X graphite pieces were in play and the event marked the fourth PGA TOUR win for Project X graphite this season. Also, True Temper continued to lead the iron shaft count this past weekend with 96 sets in play, including nine sets among the top ten finishers.”

The new Project X graphite shaft, designed and manufactured by True Temper, features a unique tapered design that maximizes a player’s distance through the precise integration of frequency, weight distribution and launch profiles. The new shaft combines a stable butt section with a constant taper bend profile and reinforces the tip with two additional wraps of super high modulus graphite in the lower third of the golf shaft. The result is a reduction of spin by up to 500 RPM more than other low-spin Tour model competitors. Project X graphite shafts are available in woods and hybrids.

For more information on True Temper shafts visit www.truetemper.com or find Project X on Twitter at http://twitter.com/ProjectXGolf and Facebook at http://facebook.pxshaft.com.

The leading manufacturer of golf shafts in the world, True Temper Sports is consistently the number one shaft on all professional tours globally. The company markets a complete line of shafts under the True Temper®, Grafalloy® and Project X® shaft brands, and sells these brands in more than 30 countries throughout the world. True Temper Sports is proudly represented by more than 800 individuals in ten facilities located in the United States, Europe, Japan, China and Australia. For more information, visit www.truetemper.com .

Contact:
John Meng
Meng & Associates Inc.
P. 512.331.8600 C. 512.423.3171
mengassociates.com

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