Marlborough, MA – CHAMP, The World Leader in Sport Cleat Technology®, offers retailers another new point of purchase (pop) display for their retail floor with the introduction of the new DNA Floor Display. This revolutionary double helix design has been created to maximize product visibility from any angle.
The DNA display holds 72 disk packs on each side and comes with a CHAMP Plexi Spike Guide for spike fit assistance. With 18 pegs, the DNA accommodates all CHAMP spikes and is also designed for various accessory packaging. The DNA is made of light weight metal for easy relocation. With dimensions of 19″w x 19″d x 50″h it is inexpensive and easy to ship by parcel services.
“The DNA is a sleek modern design that will give consumers a snapshot view for all of their spike changing needs. It is versatile to accommodating different product selections and is a great way to showcases our CHAMP products.” states Harris MacNeill, President and CEO of CHAMP / MacNeill Engineering. “With the adoption of the DNA Floor display we have added yet another way for retailers to display exceptional products from the #1 Brand on Tour.”
CHAMP is the premiere brand of MacNeill Engineering Worldwide, which has been designing and manufacturing athletic footwear components since 1931. The Company has been a pioneer in cleat technology since it introduced the world’s first locking spike: SURE-LOK. Since then, MacNeill Engineering has grown to be The World Leader in the Sport Cleat industry with revolutionary offerings which include the CHAMP Q-LOK System®, the CHAMP TRI-LOK® system, as well as the most complete line of innovative spikes in the world, including the new CHAMP Zarma®, CHAMP Scorpion STINGER™ spikes and CHAMP ScorpionSpike®.
For more information regarding CHAMP products please visit www.champspikes.com.
Contact:
Molly Meade
617.678.6778
mmeade@email.macneillusa.com
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