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Buffalo Communications Names Trask, Williamson PR Specialists; Further Bolsters Leading Golf-Lifestyle Position

April 8, 2010

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(VIENNA, VA) — Buffalo Communications — the global golf-lifestyle public relations, branding and marketing-communications firm that is a division of Billy Casper Golf — has named Gary Trask and Jonathan Williamson as Public Relations Specialists.

Focusing on select Buffalo golf resort, destination and real-estate clients, Trask and Williamson will develop and execute strategic media-outreach initiatives. These result in sales-influencing editorial coverage in golf and lifestyle; national and regional; consumer and trade; and print, electronic and social-networking outlets.

A 20-year veteran of golf and related media, Trask was Editor-in-Chief of North Shore Golf and instrumental launching and growing the magazine’s print and e-mail platforms as go-to sources for golf information in New England. Trask also regularly contributed editorial to top-tier national and regional publications and websites. Most recently, he was Senior Editor at Casino City Press.

Williamson previously served as Evening News Producer for the NBC-TV affiliate in Washington, DC. His broad golf knowledge, branding and writing acumen will position Buffalo clients as “must haves” to relevant media audiences.

The addition of Trask and Williamson is part of Buffalo’s substantial resources commitment to ensure its infrastructure continues to help clients sharply increase their brand awareness, popularity and revenues. Buffalo recently bolstered its information-technology team to expand client presence in digital and social media.

“We are extremely diligent acquiring highly-talented individuals to join the Buffalo team,” says Rich Katz, Managing Director of Buffalo. “Gary Trask and Jonathan Williamson will greatly benefit clients, notably golf and country clubs, five-star resorts and spas, master-planned communities and tourism agencies.”

About Buffalo Communications
Vienna, Virginia-based Buffalo Communications is a global, golf-lifestyle public relations, branding and marketing-communications firm with clients operating in 40-plus countries. Buffalo employs its extensive, longstanding and strong network of media and industry contacts to grow clients in golf, lifestyle and fashion; golf hard-goods, retail and industry; and golf resort, destination and real estate.
Consistently exceeding client expectations by regularly securing powerful media visibility about their offerings, Buffalo continues to grow within and outside the golf arena. Celtic Manor Resort (Newport, Wales), host of the 2010 Ryder Cup, is among the firm’s expansive roster of domestic and international category leaders, including Castle & Cooke, CYBEX, Dunning, ECCO, Kaua’i Visitors Bureau (golf co-op), Mission Hills Golf Club (Shenzhen, China) and The St. Joe Company.
Associated Press, Conde Nast Traveler, Esquire, Forbes, ESPN, GOLF Magazine, Golf Digest, InStyle, NBC’s “Today Show,” New York Times, Oprah Magazine, Robb Report, Self, Sports Illustrated, The Golf Channel, The Travel Channel, USA Today, Wall Street Journal, roughly all of Americas Top 50 daily newspapers, major TV networks and hundreds of upscale niche media are among those recently publicizing Buffalo clients.

For more information: www.buffalocommunications.com, 703.761.1444.

Contact:
Tom Williams
Buffalo Communications
703.891.3322
twilliams@buffalocommunications.com
www.twitter.com/buffalocomm
www.buffalocommunications.com

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