Category leader in clubhouse interior design positioned for growth, expanded services domestically and worldwide
(OKLAHOMA CITY, Okla.) – Tom Hoch — a pioneer in revenue-based design and total turn-key, design-build interior architecture solutions — today announces the launch of a new branding platform and fully-integrated website (www.tomhoch.com), and is positioned for growth and expanded services to meet the burgeoning demand for domestic and international clubhouse construction and renovation.
Drawing inspiration from Tom Hoch’s 45-plus years of working with leading golf and hospitality names such as Ritz-Carlton, Marriott, Honours Golf, Landmark Land Company and Southworth Development, the brand update reflects the classic, timeless character of each Tom Hoch project. The new Tom Hoch | Plan | Design | Build tagline accentuates the firm’s core disciplines:
• Master planning, rapidly expanding Tom Hoch’s services in the industry through branding, site planning, interior space mapping, and architectural programming
• Revenue-based design, utilizing the firm’s proprietary, revenue-based space planning and financial modeling for incremental profit centers
• Design-build capabilities, offering best-in-class, American craftsmen style work supported by its 30,000 square-foot, on-site studio
“With our knowledgeable staff, state-of-the-art facilities, and unparalleled experience, the new branding platform positions us to serve clients anywhere in the world from our Oklahoma City headquarters,” says Tom Hoch, president. “The new website enables us to reach clients and prospects directly, powerfully and on a personal level, and showcases an expanded brand message that defines the company, its services and its future.”
Created by H2O Associates, a premier web designer in New York City, the redesigned website will include a services section, expanded project portfolio, detailed case studies, interactive video, and media center with recent press coverage and news. A blog will feature first-hand messages from the Tom Hoch team and links to the firm’s social media presence on Twitter and Facebook.
Emulating the simple beauty, elegance and traditional styling of Tom Hoch projects, the logo uses bright orange and dark, rich mahogany. It is set against a deep, organically-inspired wood background to present a clean, timeless look that calls out the firm’s three main service categories: plan, design and build.
Recent U.S. and internationally-based projects include: The Members’ Golf Club at The Ritz-Carlton Sarasota (Florida); Farm Links Golf Club (Alabama); Renaissance Golf Club (Massachusetts); TPC Valencia (California); Zavidovo Golf and Lake Resort (Russia); Tulsa Country Club (Oklahoma); several projects with Troon Golf; Apes Hill Club (Barbados); The Abaco Club (Bahamas); and The Ritz-Carlton Golf Club, Dove Mountain (Arizona). For more information: www.tomhoch.com, 405.524.0505.
About Tom Hoch | Plan | Design | Build
Founded in 1963 in Oklahoma City by Tom (senior) and Joanne Hoch, Tom Hoch is a design-build firm specializing in club, resort, hotel, restaurant and recreational spaces, and a recognized worldwide leader for delivering exceptional results on schedule and within budget. It has created many of the most memorable, engaging and functional spaces in the golf, hospitality and leisure industries, including award-winning, revenue-bolstering projects for leading luxury brands.
Tom Hoch has revolutionized the category via its “revenue-based design” model, a space planning, sizing and mapping process for retail-driven spaces such as golf shops and food- and-beverage operations. The revenue-based design model can be applied to new construction, and is particularly effective with cost-sensitive remodeling projects. It is scalable and can be utilized with any size space in a wide variety of industries (golf, restaurant, hotel, spa, recreational clubs and more).
Superior views, balanced site lines, privacy, energy, operational efficiency with optimal staffing, exceptional luxury and increased profits are central to Tom Hoch’s delivery of a signature, custom interior space that is the lifestyle centerpiece of clubs and communities. These inviting, comfortable and stunning gathering places are powerful marketing tools for owners, developers, membership directors and real-estate agents. Styles range from classic and neo-classic to contemporary and progressive.
Contracted design work is completed onsite in Tom Hoch’s 30,000 square-foot studio, a unique position in the category that leads to increased efficiencies and overall quality. An “American Craftsman” operation, projects are designed and built by highly skilled artisans, carpenters and designers, and installed by an in-house team with minimal outsourcing. Tom Hoch employs “green building” techniques and practices to deliver spaces and products which are environmentally sensitive.
Contact:
Shane Sharp
Buffalo Communications
704.519.8381
ssharp@buffalocommunications.com
