DAYTONA BEACH, Fla., May 4, 2010 – The LPGA’s Developmental Tour, the Duramed FUTURES Tour, announced today that it has signed a corporate partnership with Antigua, one of the nation’s leading designers and marketers of genuine golf and sports apparel. Under the terms of the partnership, Antigua will be designated a “Preferred Sponsor of the Duramed FUTURES Tour” for the 2010 season.
“We are excited to partner with a company like Antigua who is recognized as a leader in golf apparel,” said Zayra F. Calderon, Chief Executive Officer for the Duramed FUTURES Tour. “They a great brand in the golf industry with a solid reputation among tournaments and tour professionals.”
The new partnership enables Antigua, a LPGA Licensee, to be the preferred line of apparel offered to Duramed FUTURES Tour Tournament Organizers as well as provide apparel for use by Tour staff and at Tour owned events. Key terms of the agreement include displaying the Antigua logo on tournament signage as well as on the Duramed FUTURES Tour Mobile Office trailer that travels to every tournament, and providing a direct link between www.Antigua.com and www.DuramedFUTURESTour.com Additionally, Antigua will work with Duramed FUTURES Tour Professionals to make promotional appearances on behalf of Antigua as well as creating a Player Advisory Council to provide product feedback.
“All of us at Antigua are proud to be the preferred apparel partner of the Duramed Futures Tour,” said Ron McPherson, President and CEO of The Antigua Group, Inc.
“Introducing our products and services to the future stars of the LPGA Tour and the event organizers and staff is an outstanding initiative for our company.”
The Duramed FUTURES Tour will bring the world’s top young women golfers to 17 events in 2010. The 30th anniversary season of the Tour will feature a purse of nearly $2 million as well as its first full-field international event, to be held in Mexico. The schedule includes 16 returning tournaments, to be held in 13 states, in addition to Mexico. For the first time in the Tour’s history, all stops on the Tour will boast purse amounts of $100,000 and over.
About Antigua
Headquartered in Peoria, Ariz., The Antigua Group, www.antigua.com, through its license sports division, holds license agreements with Major and Minor League Baseball (MLB), the National Hockey League (NHL) and the National Basketball Association (NBA), along with numerous American universities and colleges for men’s women’s and children’s apparel, headwear and outerwear. Antigua additionally designs, produces and supplies product for corporate America and specialty retail managed under its corporate division. Its golf division also holds license agreements with the PGA TOUR, LPGA and the PGA of America.
About the Duramed FUTURES Tour
The LPGA’s developmental tour, the Duramed FUTURES Tour, enters its 30th competitive season in 2010. The Tour’s mission is to prepare the world’s best young women professional golfers for a successful career on the LPGA Tour. The top 10 money winners each season earn automatic memberships on the LPGA Tour for the following season. With more than 500 alumnae moving on to the LPGA, former Duramed FUTURES Tour players have won a total of 353 LPGA titles, including 37 major championships. The Tour is playing for a record season purse of nearly $2 million in 2010. Duramed FUTURES Tour events have contributed more than $4.65 million to charitable organizations throughout the nation since 1989. Follow the Duramed FUTURES Tour on the web at DuramedFUTURESTour.com, Facebook.com/DuramedFUTURESTour, Twitter.com/Road2LPGA, and YouTube.com/Road2LPGA.
Contact:
Duramed Futures Tour
Joely Pique
Public Relations Manager
386-290-7174 (Mobile)
joely@duramedfuturestour.com
The Antigua Group
Mary Beth Lacy
Mary Beth Lacy, Inc. Public Relations
760-346-6942
mb@mblacy.com
