(MONTREAL) – Fila Golf – a men’s and women’s apparel line internationally recognized for its authentic sports heritage and exclusively licensed by Fersten Worldwide – announces staff player Stacy Lewis has recorded her best finish to date on the LPGA Tour, placing second at the Tres Marias Championship in Mexico this past weekend.
While carding an impressive 18-under-par 274, including seven birdies in the final round, Lewis sported pieces from Fila Golf’s 2010 collection. Showcasing the brand’s iconic logo, these new styles emphasize timeless sophistication, luxurious and eco-friendly fabrics, and technical characteristics.
“Fila is globally recognized as a leading performance brand, and the golf collection is no exception,” says Lewis. “When I’m in Fila, I feel linked to the countless athletes that have worn the brand before me. I played really well all week and look forward to building on this for the rest of the year.”
Mixing solids, stripes and textures, Fila Golf’s new looks build on the brand’s famous Viva Red, White and Fila Navy color combination, adding shades of Aqua, Pine, Fig and Atomic Orange for an updated, modern palette. Embracing Fila’s tradition of enhancing an individual’s performance without hindering the natural features of the body, the complete line of apparel blends premium fabrics – many of them crafted from recycled plastic bottles – with moisture wicking, quick drying and antimicrobial properties.
“This is Stacy’s third top-10 finish of the season and we can’t wait to see what she’ll do next,” says Nancy Robitaille, Fila Golf principal designer. “She’s truly one of the brightest rising young stars on Tour, and her commitment to combining style with comfort is a perfect fit with our collection. This season we’ve really focused on pairing incredibly soft fabrics with classic, but updated, designs that look great both on and off the course.”
Drawing from the rich history of innovative design that has attracted many of the world’s most legendary athletes – including World Golf Hall of Fame member Tom Watson and two-time U.S. Open winner Lee Janzen, along with tennis greats Bjorn Borg, Jennifer Capriati, James Blake and Kim Clijsters – the 2010 Fila Golf collection merges form and function.
Highlights for ladies include one of Lewis’s favorites, the chicly feminine Sussex Textured Polo with its long, thin placket and gathered front shoulder yoke. When paired with the asymmetrical mesh left side panel and ruffle of the Rimini Golf Skort, the effect is both athletic and flirty.
For men, staples include the Bristol Engineered Striped Polo, with its unique pattern created in-house by Fila Golf, and the sporty Hanover Men’s Mockneck Sport Shirt. Featuring a pique texture, it includes a hidden zipper placket along with contrasting shoulder and sleeve panels.
In stock year-round for immediate order and program fulfillment, Fila Golf’s complete line of apparel retails from $20 for accessories to $120 for outerwear and is worn in competition by scores of professionals worldwide.
Fersten Worldwide – North America’s leading full-service supplier of decorated apparel and accessories to the promotional products and golf industries – is the exclusive licensee of Fila Golf branded apparel and headwear for the U.S. and Canada. In conjunction with a focused, green-grass distribution model, the company’s products are available at a variety of world-renowned properties, including Banff Springs, Glen Abbey, Mauna Kea, Sun Valley, TPC Sawgrass and Whistler.
For more information: www.filagolf.com, 800.565.7462.
About Fila
Established in Italy in 1911, Fila is a leading manufacturer of sport and leisure footwear and apparel distributed worldwide. The internationally-respected company, having gained world-class recognition in tennis apparel, has developed brand recognition by marketing products with a high design and style content which are endorsed by professional artists and athletes internationally.
www.fila.com
Contact:
Jamie Brooks
Buffalo Communications
703.891.3510
jbrooks@billycaspergolf.com
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