Ridgefield, CT: May 5, 2010 – PILLA SPORT announced today its selection of Old Tappan, NJ-based public relations and marketing agency, Raker Goldstein & Co. to handle the company’s public relations and communications efforts for their innovative line of high performance eyewear.
About Pilla Sport
Pilla Sport has become the authority in performance eyewear for the competitive athlete. Pilla utilizes cutting-edge materials with superior clarity, sun protection capability and a proprietary contrast technology to enhance visual acuity and depth of field, both critical to maximizing focus; competing sports eyewear manufacturers employ lenses with poor clarity which distort vision and cause eye fatigue. With lenses, available in a variety of prescription options, and frames specifically designed for golf, equestrian, hunting, shooting, sailing, rodeo, race car driving and aviation, Pilla Sport is the leading Technical Vision Provider for the Sports Enthusiast. Pilla Sports products are sold through leading specialty shops and pro-shops in the U.S. Europe and Asia as well as online at www.pillasport.com and at the company’s CT headquarters, 35 Danbury RD, Ridgefield, CT 06877-4033 from 9:00 a.m. to 5:30 p.m. Monday through Friday.
About Raker Goldstein & Co.
Raker Goldstein & Co., established in 1986, is a leading boutique PR/marketing agency representing innovative companies with distinctive products, services, management and approaches. Working closely with each client to help design, establish, build, enhance and strengthen their public image and brand equity, Raker Goldstein’s offers a wide range of PR services including: media relations and publicity generation; special event coordination; corporate and editorial writing; website development and e-marketing; social networking and ghost blogging; product launches; and, brand revitalizations.
Contact:
Stuart Goldstein
stuart@rakergoldstein.com
Heidi Raker
heidi@rakergoldstein.com
Voice: 201-784-1818
www.rakergoldstein.com
