Winner, runner-up and 72% of the plastic cleat field donned Softspikes-brand at prestigious PGA Tour event; Black Widow® Tour™ enjoys another top 10 finish as Softspikes-cleats outdistance competition by a more than 2:1 ratio
BRENTWOOD, Tenn., May 10, 2010 … Softspikes®, the world’s best-selling golf cleat brand and the #1 Cleat on TOUR, dominated THE PLAYERS Championship by capturing the win and second place, while 72% of the plastic cleat field donned the Softspikes-brand at one of the PGA TOUR’s most prestigious events, according to the Independent Darrell Survey. Additionally, golf’s hottest new cleat, BLACK WIDOW® TOUR™, enjoyed another top 10 finish.
Further adding to the success this weekend at THE PLAYERS Championship, half of the top 50 finishers wore Softspikes-brand cleats, outdistancing the competition by a more than 2:1 ratio.
“THE PLAYERS is one of the premier events in golf, and we couldn’t be happier with Softspikes’ all-around performance this weekend,” said John Hohman, Vice President of Marketing, PrideSports. “Wins are great, but dominating the leaderboard and outdistancing the competition by such a wide margin is really what defines our success.”
About PrideSports
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Tiffany Kessler
tiffany@mastrocomm.com
Glenn Mastro
gmastro@mastrocomm.com
Mastro Communications, Inc.
732-469-5700
