Magazine’s advertising director to take the helm of golf’s No. 1 favorite weekly
ORLANDO, Fla., (May 13, 2010) – Golfweek magazine today announced its appointment of Jason Redditt to the position of publisher effective immediately. Redditt succeeds Clayton Morris, who will continue to oversee the brand’s rapidly expanding portfolio of offerings with his promotion to group publisher. This decision reflects the magazine’s all-encompassing strategy to diversify the Golfweek brand while further solidifying its position as the favorite golf weekly among serious golfers.
“In the last 18 months alone, we have redesigned both Golfweek magazine and Golfweek.com, acquired a thriving custom media company and three leading industry wire services, launched a comprehensive mobile app and published a variety of highly successful special issues,” said Morris. “The Golfweek brand has tremendous momentum on a variety of media platforms – and we have some additional exciting announcements coming later this year – so we needed someone to focus solely on the Golfweek brand. With his vision, creativity and drive to further develop our assets, Jason fit the bill perfectly.”
Redditt joined Golfweek more than 13 years ago as a member of the circulation department before moving into ad sales in 2000. Most recently, he served as Golfweek’s advertising director for equipment and apparel. As publisher, Redditt will explore aggressive new avenues to further expand Golfweek’s reach, create innovative revenue sources and continue developing strong partnerships.
“In the years I’ve been with the magazine, Golfweek has transformed from the game’s most authoritative news source to golf’s most authoritative media brand,” said Redditt. “We are continuously adding new transmedia offerings to our already robust suite of dynamic multimedia platforms, and I am honored to take on this leadership role with a brand whose potential for growth is so limitless.”
In addition to the promotions of both Morris and Redditt, the organization also appointed five-year Golfweek veteran Jereme Day to the position of associate publisher. During his time as Golfweek’s advertising director for travel and non-endemic, Day grew the magazine into the No. 1 ad buy for golf travel and real estate advertisers. As associate publisher, Day will oversee the day-to-day operations of the magazine, lead Golfweek’s award-winning sales team and act as an ambassador to the advertising world.
“Golfweek is a brand that truly embraces today’s ever-changing market by going beyond the pages to engage readers in every facet of their lives,” said Day. “And I’m thrilled to have this opportunity to play such integral part in its ongoing evolution.”
About Golfweek
Founded in 1975, Golfweek is the most authentic, authoritative and independent voice in golf. Reaching more than 1.3 million readers each week, the magazine delivers the most complete news and information about the game, its players and the golf lifestyle – all to golf’s most important audience. The Golfweek brand also extends beyond the print publication to include Golfweek.com, Golfweek OnDemand, GolfweekHomes.com, Golfweek Custom Media and such industry wire services as The Golf Wire, The Apparel Wire and The Tour Van. Golfweek is part of Turnstile Publishing Company, one of the nation’s leading media brands specializing in high-end publications for active and affluent audiences. Founded in 1990 and headquartered in Orlando, Fla., Turnstile Publishing Company is also the parent corporation of Community Media Holdings LLC and the TurfNet Media Network, as well as such publications as Art Calendar, The Seminole Voice and The Winter Park/Maitland Observer.
Contact:
Elizabeth Hawkins
Marketing Director
Turnstile Publishing Company
407.563.7006
EHawkins@Golfweek.com
