CARLSBAD, Calif. (June 7, 2010) – adidas Golf, one of the leading global apparel and footwear brands in the industry, unveils its TOUR360 4.0 USA Flag, limited edition footwear which will be worn by adidas Golf athletes at the 110th US Open and 2010 Ryder Cup. The U.S.A. inspired TOUR360 4.0 features a sleek red, white and blue color scheme and an American flag on the rear quarter of the shoe. Only 3,500 pairs will be available for retail purchase, with 300 available online at shop.adidasgolf.com starting July 12th at a manufacturer’s suggested retail price (MSRP) of $180 in US dollars.
TOUR360 4.0 USA Flag Limited Edition
“Our team of designers and engineers wanted to make a bold statement and showcase to the world the style and innovation that exists behind every adidas Golf shoe,” said Dave Ortley, Senior Director of Global Footwear. “Thanks to tremendous tour validation, the adidas Golf TOUR360 4.0 is already revered as one of the most successful golf shoes in the industry and we believe this limited edition version will help to build the legendary franchise even more.”
adidas Golf Tour staffers scheduled to debut the TOUR360 4.0 USA Flag limited edition shoe at the 2010 U.S. Open include: Sean O’Hair, Kenny Perry, Dustin Johnson, Jim Furyk, Fred Funk and Matt Bettencourt.
The TOUR360 4.0 USA Flag limited edition shoe combines next-generation innovations with tour-proven technologies that enhance stability and push performance to its limits. Incorporating adidas Golf’s exclusive advanced THiNTech low-profile technology, the TOUR360 4.0 brings golfers 32% lower to the ground than conventional cleat systems, further improving stability, balance, power and overall footwork for golfers of all abilities.
For more information on adidas Golf’s advanced THiNTech low-profile technology and the TOUR360 4.0 USA Flag limited edition, visit www.adidasgolf.com.
About Taylor Made Golf Company, Inc. dba TaylorMade-adidas Golf Company
TaylorMade Golf has led the golf industry’s technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world. In 1998, TaylorMade became a wholly owned subsidiary of the adidas Group. adidas Golf creates high-performance, technology-infused golf apparel and footwear worn by hundreds of professional golfers around the world. Ashworth, which became a brand of the TaylorMade-adidas Golf Company in 2008, creates relaxed, lifestyle-oriented golf apparel synonymous with authenticity and quality. Learn more about TaylorMade-adidas Golf and its brands at (866) 530-TMAG (8624) or www.taylormadegolf.com, www.adidasgolf.com, www.ashworthgolf.com, and www.tmag.com.
About the adidas Group
About the adidas Group The adidas Group is one of the global leaders within the sporting goods industry offering a broad range of products across the three core brands adidas, Reebok and TaylorMade-adidas Golf. Headquartered in Herzogenaurach, Germany, the Group has more than 39,000 employees and generated sales of EUR 10.381 billion in 2009.
Contact:
TaylorMade Golf
Public Relations Department
Christa McNamara
Tel: (760) 918.6466
christa.mcnamara@tmag.com
