Winner relies on new ATTAS T2 shaft
(FORT WORTH, TX) – UST Mamiya – maker of the world’s finest carbon-fiber golf shafts – confirms the winner of the Asian Tour’s Queen’s Cup relied on its new ATTAS T2 shaft in his driver (78 gram, x-flex).
Continuing the global dominance of UST Mamiya users, the champion recorded a dramatic birdie on the final hole to secure his second win of the season at Santiburi Samui Country Club in Thailand. The victory represents the company’s 16th worldwide in 2010, with others coming on the PGA, PGA European, Nationwide, Champions and PGA European Senior Tours.
“This was only the second week that the ATTAS T2 was in play professionally, so we are very happy to already have a win under our belt,” says Gene Simpson, COO of UST Mamiya. “Players around the world are rapidly turning to our shafts to assure their equipment performs at the highest possible level.”
Designed based on feedback from PGA Tour players, the ATTAS T2 features the same great consistency and controllability of the original, but with a tip section specifically engineered to optimize acceleration through impact. The result is in an efficient transfer of power and unparalleled distance. The shaft is currently being used by numerous Tour pros, with a wide consumer launch scheduled for later this year.
Likened to the precision of automaker Lexus, all UST Mamiya carbon-fiber shafts are unrivaled in quality attributed to world-class engineering, premium-selected raw materials and handcrafted, repeatable production techniques. Tight tolerances, constant taper design and low-resin content enhance feel during the golf swing.
UST Mamiya produces 35 shaft models within the ATTAS and Proforce product lines:
• ATTAS – Introduced in Japan in early 2009 and in North America late last year, this premium shaft was immediately adopted by Tour players globally. Innovatively engineered with smooth-bending properties throughout the shaft’s constant taper design, more energy is transferred to the ball for instant feedback with greater distance. Ultra-thin carbon fibers optimize feel and allow the shaft to maintain its shape for consistent, accurate shots. ATTAS is distinguished by its tri-color look, notably its atomic orange.
• Proforce – Famous for its bright gold color and contributing to multiple major-tournament victories, Proforce shafts have been UST Mamiya’s flagship since winning the 1999 Masters. The V2 incorporates the company’s original “tip technology,” masterfully balancing torque, weight, spin and launch angle for extraordinary power off the tee. The latest in the Proforce series, the AXIVCore features four-axis material promoting stability, control and ease of swing for increased ball speed.
About UST Mamiya
Since 1991, UST Mamiya graphite shafts are favored by recreational and competitive golfers worldwide. In 2009, UST (U.S.) and its parent company, Mamiya-OP (Japan), combined operations, including research, development, production and materials-sourcing talents. Distributed in 30-plus countries, UST Mamiya provides shafts to consumers, retailers, club-fitters and original equipment manufacturers Adams, Bridgestone, Callaway, Cleveland, Cobra, Mizuno, Nike, PING, Taylor Made, Titleist, Wilson and more. Company R&D and manufacturing facilities are in the U.S., Japan, China and Bangladesh. UST Mamiya advisory staff includes renowned instructors among GOLF Magazine’s “Top 100” and at Golf Digest’s “America’s 100 Greatest Golf Courses.”
For more information: www.ustmamiya.com, 817.267.2219.
Contact:
Bill Feidler
703.891.3339
bfeidler@buffalocommunications.com
www.buffalocommunications.com
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